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There is confusion about how to translate culture from an abstract concept to something that is measurable, actionable, and process driven.
Organizations lack clarity about who is accountable and responsible for culture, with groups often pointing fingers at each other.

Our Advice

Critical Insight

When it comes to culture, the lived experience can be different from stated values. Culture is a pattern of behaviors and the way work is done, rather than simply perks, working environment, and policy.

Executives’ active participation in culture change is paramount. If they aren’t willing to change the way they behave, attempts to shift the culture will fail.

Impact and Result

Executives need to clarify how the culture they want will help achieve their strategy and agree on the focus values that will have the maximum impact.
HR needs to measure the current state of culture and facilitate the process of leveraging existing elements while shifting undesirable ones.

Articulate and Foster Organizational Culture Research & Tools

1. Determine current culture and identify focus values

Complete a cultural assessment and select focus values that will form the core of your culture efforts.

2. Give executives the tools to drive change

Enable executives to gather feedback on behavioral perceptions and support behavioral change.

3. Align HR programs to culture

Review all areas of HR to understand where the links to culture exist and create a playbook to guide changes to HR programs.

4. Disseminate and manage culture

Align behaviors to focus values and pilot the process with senior leaders.

Articulate and Foster Organizational Culture

An active membership is required to access McLean Academy

This program has been approved for continuing professional development (CPD) hours under Section A of the Continuing Professional Development (CPD) Log of the Human Resource Professionals Association (HRPA).

McLean & Company is recognized by SHRM and can award Professional Development Credits (PDCs) for the SHRM-CP® or SHRM-SCP®.

HR Certification Institute’s® official seal confirms that McLean & Company meets the criteria for pre-approved recertification credit(s) for any of HRCI’s eight credentials, including SPHR® and PHR®.

How to complete this course:

Use these videos, along with the Project Blueprint deck above, to gain an understanding of the subject. Start with the Introduction, then move through each of the Course Modules. At the end of each Module, you will be required to complete a short test to demonstrate your understanding. You will complete this course when you have completed all of the course tests.

Number of Course Modules: 5
Estimated Completion Time: 1.5 hours

Learning Outcome

HR professionals will understand how to support leaders in determining the culture that is best for the organization to deliver on the strategy and choose the values that will have the maximum impact. Understand the importance of alignment around values and how they can be reinforced through HR programs.

Learning Objectives

By the end of this course, learners will be able to:

Recognize the importance of culture to drive the organization’s strategy.
Examine the current culture and values in their organization.
Examine the options to equip leaders with the tools to drive change.
Connect culture with their own role and make decisions to drive and reinforce alignment of culture.
Support business leaders in working toward disseminating and maintaining culture.

Course Modules

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Introduction

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Module 1

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Module 2

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Module 3

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Module 4

Workshop: Articulate and Foster Organizational Culture

Workshops offer an easy way to accelerate your project. If you are unable to do the project yourself, and a Guided Implementation isn't enough, we offer low-cost delivery of our project workshops. We take you through every phase of your project and ensure that you have a roadmap in place to complete your project successfully.

Module 1: Work With Executive Team to Define Focus Values

The Purpose

Describe the desired future state and anticipate challenges in changing culture.
Review feedback on current culture and develop the action plan to shift to desired state.

Key Benefits Achieved

McLean & Company's model for articulating and fostering organizational culture is used to align strategy and values with actioned behaviors.
Current state is evaluated and desired state is described with specific focus values.
Project goals, timeline, and resources are determined.

Activities

Outputs

1.1

Hold kick-off meeting.

Culture Documentation Template

1.2

Hold action meeting.

Cultural Assessment Report Template

Module 2: Work With Executive Team to Review Behaviors

The Purpose

Provide executives with an awareness of perceptions of their observed behaviors.

Key Benefits Achieved

Support the desired cultural shift through modeled behaviors from senior leaders.

Activities

Outputs

2.1

Review leader behaviors.

Executive Reflection Template

Module 3: Review HR Programs

The Purpose

Guide HR through a prioritized action plan with assigned accountability.
Evaluate current core competencies to determine applicability with revived culture focus values.

Key Benefits Achieved

HR’s action plan is outlined.
Competencies are aligned with culture.

Activities

Outputs

3.1

Create an HR action plan.

HR Culture Playbook

3.2

Review core competencies.

Organizational core competencies evaluated for focus value alignment

3.3

Develop the HR communication plan.

Internal communications planned

Module 4: Prepare to Disseminate and Manage Culture

The Purpose

Outline internal communications to gain greater buy-in.
Encourage desired behaviors with first-wave program group.
Prepare to cascade facilitation of desired behaviors throughout the organization.

Key Benefits Achieved

Communications plan is determined.
Behaviors displaying focus values are reinforced.
Culture Facilitation Guide is tailored to the needs of leaders throughout the process.

Activities

Outputs

4.1

Outline recognition program for early adopters.

Method outlined to positively reinforce desired behaviors

4.2

Customize the Culture Facilitation Guide for Leaders.

Culture Facilitation Guide for Leaders

About McLean & Company

McLean & Company is an HR research and advisory firm providing practical solutions to human resources challenges via executable research, tools, diagnostics, and advisory services that have a clear and measurable impact on your business.

What Is a Blueprint?

A blueprint is designed to be a roadmap, containing a methodology and the tools and templates you need to solve your HR problems.

Each blueprint can be accompanied by a Guided Implementation that provides you access to our world-class analysts to help you get through the project.

Need Extra Help?
Speak With An Analyst

Get the help you need in this 4-phase advisory process. You'll receive 7 touchpoints with our researchers, all included in your membership.

Guided Implementation #1 - Determine current culture and identify focus values

Call #1 - Confirm you are prepared to chair the culture kick-off meeting prior to meeting with the executive team.
Call #2 - Create a strategy to measure the current culture in your organization.
Call #3 - Discuss the results of the cultural assessment and prepare for the action meeting.

Guided Implementation #2 - Give executives the tools to drive change

Call #1 - Set up 360 Degree Feedback for the executive team and discuss if a group meeting is appropriate.

Guided Implementation #3 - Align HR programs to culture

Call #1 - Review HR programs to understand where to prioritize action and learn about best practices for influencing behavior.
Call #2 - Discuss the facilitation process and review changes to the facilitation guide.

Guided Implementation #4 - Disseminate and manage culture

Call #1 - Check in after all meetings have been conducted to determine when the process will need to be refreshed.

Contributors

Allen Annett, HR/OD Consultant and Executive Coach, DMD Connects
Richard Barrett, Speaker, Author, and Values Thought Leader, Barrett Values Centre
Greg Besner, CEO, CultureIQ
Marcia Buchholz, Associate Vice President of Human Resources, University of Calgary
Phil Buckley, Managing Director, Change with Confidence
Alexis Dean, Founder and Chief Experience Officer, Dovetail
Michael Franklin, Employee Engagement Specialist, MagnaCare
Ivan Joseph, Director of Athletics, Ryerson University
Carol Leaman, CEO, Axonify Inc.
Edward Marshall, Adjunct Professor at Duke University, http://www.marshallgroup.com
Colleen Meeker, Vice President of Human Resources, Victorinox Swiss Army, Inc.
Catherine Spence, Co-Founder, Pomello
Carolyn Taylor, CEO, Walking the Talk
Dr. John Traphagan, Professor of Religious Studies and Human Dimensions of Organizations, University of Texas
Dr. David S. Weiss, President & CEO of Weiss International Ltd., http://www.weissinternational.ca