What is it?
- Neuroscience entails measuring the physical processes that take place in the brain and drive the behavior that psychology describes. The physical basis of neuroscience provides more objective and harder evidence for the importance of soft skills than psychology previously has.
Why does it matter?
- Application of neuroscience in HR allows for organizations to be aware of the cognitive processes underlying employees’ engagement, learning, threat, and reward perceptions.
- Many HR traditional practices that are still commonplace across organizations are not brain-friendly; they risk having detrimental effects on employees.
- Neuroscience insights can be leveraged to design brain-friendly HR practices that work with the brain, not against it.