This content is currently locked.

Your current McLean & Company subscription does not include access to this content. Contact your account representative to gain access to Premium SoftwareReviews.

Contact Your Representative
Or Call Us:
1-877-281-0480 (US/CAN) or
+1-519-936-2659 (International)
Dynamics 365 Customer Insights Logo
Dynamics 365 Customer Insights Logo
Microsoft Corporation

Dynamics 365 Customer Insights

Composite Score
8.0 /10
CX Score
8.2 /10
Category
Dynamics 365 Customer Insights
8.0 /10

What is Dynamics 365 Customer Insights?

Use an intuitive and flexible customer data platform (CDP) to unlock insights and power personalized customer experiences. Unify all your customer data across the full range of sources to get a single view of customers in real time. Deliver personalized, responsive, and connected customer journeys using built-in AI and analytics.

Company Details


Need Assistance?

We're here to help you with understanding our reports and the data inside to help you make decisions.

Get Assistance

Awards & Recognition

Dynamics 365 Customer Insights won the following awards in the Marketing Platforms - Enterprise category

Dynamics 365 Customer Insights Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Dynamics 365 Customer Insights.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

84 Likeliness to Recommend

1
Since last award

95 Plan to Renew

1
Since last award

86 Satisfaction of Cost Relative to Value

2
Since last award


{y}
{name}

Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+85 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Dynamics 365 Customer Insights?

1% Negative
11% Neutral
88% Positive

Pros

  • Respectful
  • Security Protects
  • Client Friendly Policies
  • Fair

Feature Ratings

Average 84

Advanced Campaign Management

87

Marketing Operations Management

86

Marketing Workflow Management

85

Marketing Analytics

85

Email Marketing Automation

84

Marketing Asset Management

83

Advanced Data Segmentation

83

Community Marketing Management

82

Multi Channel Integration

82

Social Media Marketing Management

78

Mobile Marketing Management

76

Vendor Capability Ratings

Average 81

Business Value Created

86

Ease of Implementation

84

Usability and Intuitiveness

84

Product Strategy and Rate of Improvement

84

Ease of Data Integration

83

Ease of Customization

83

Quality of Features

81

Breadth of Features

79

Availability and Quality of Training

79

Ease of IT Administration

78

Vendor Support

77

Dynamics 365 Customer Insights Reviews

Anvika L.

  • Role: Industry Specific Role
  • Industry: Food and Beverage
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Apr 2022

Makes marketing simple,

Likeliness to Recommend

9 /10

What differentiates Dynamics 365 Customer Insights from other similar products?

It is appropriate for focusing on client fragments and keeping data on their inclinations. While there are a ton of steps to set it up, it is exceptionally simple to utilize and instinctive once you get in and begin working with the particular regions. We likewise like the email formats.

What is your favorite aspect of this product?

The basic UI - It has all the route bars and devices to your left side that make it simple for clients to explore inside the stage. It has a few pre-characterized layouts for the mission. My association involves It to deal with all of my association's client data across the association. Further, we use it to deal with all of our marketing efforts from start to finish. It empowers my association to run a more expert marketing technique.

What do you dislike most about this product?

It is challenging for another client to utilize every one of the elements of this stage. Need earlier preparation or expertise to use its highlights in profound. The in-assembled experiences watcher and dashboards are not sufficient. They give a no-canned withdrawal button. In general, the work marketing mechanization device is available. It's as they did not examine what clients could need for sure the contenders are advertising.

What recommendations would you give to someone considering this product?

It is very appropriate for circumstances where an association needs to deal with the client data that it has assembled and share everything across the whole association so it is brought together and coordinated. Microsoft Dynamics 365 Marketing is less fit to more modest associations that don't have a requirement for such a perplexing marketing stage.

Pros

  • Effective Service
  • Inspires Innovation
  • Saves Time
  • Respectful

Skylar C.

  • Role: Sales Marketing
  • Industry: Retail
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Apr 2022

A great software for showcasing industry

Likeliness to Recommend

7 /10

What differentiates Dynamics 365 Customer Insights from other similar products?

There are various highlights that we like, it incorporates continuous constant analytics, effectively integration among numerous applications, capacity to work alongside Microsoft office 365, having exceptionally alluring UI and cost compelling the board solution for all sorts of business, it’s truly astounding.

What is your favorite aspect of this product?

We have been working with Microsoft Dynamics 365 Marketing, as all Customer relationship device and it truly assists us with performing better in all continuous tasks through continuous overview, customers inputs, normal continuous information investigation, and it truly assisted us with diminishing our general advertising cost.

What do you dislike most about this product?

Indeed, generally, it doesn't have critical cynicism, however, a portion of the issue that we confronted was exceptionally sluggish customer support, similar issues with Mac and Windows 10 late updates, information sync issues from distributed storage, and errors in the middle of tremendous customer information, and at some point sluggish answering or deferred improvement in various fields

What recommendations would you give to someone considering this product?

Microsoft Dynamics 365 Marketing is very appropriate for circumstances where an association needs to deal with the customer data that it has accumulated and share everything across the whole association so it is bound together and coordinated. Microsoft Dynamics 365 Marketing is less fit for more modest associations that don't require such a complicated promoting stage.

Pros

  • Efficient Service
  • Effective Service
  • Continually Improving Product
  • Reliable

Bruno C.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Mar 2022

It enables us to align our sales and marketing

Likeliness to Recommend

8 /10

What differentiates Dynamics 365 Customer Insights from other similar products?

An essential solution for commercial enterprise professionals. It publications the income representatives through the sales method. It allows pretty briefly quoting, providing the customer with a quick citation. Through advertising and marketing automation, it enables us to align our sales and marketing approaches. And it is easy to apply and intuitive to understand. Microsoft Dynamics 365 has the capability to provide whole and intelligent data. Its sales insight characteristic analyzes a massive amount of information and gives opportunities for the improvement of your consumer accounts. Its mobility makes cell packages are very exciting.

What is your favorite aspect of this product?

This platform offers an absolutely infinite range of integration talents. It’s clean to apply and it configures your specific wishes. It has powerful analytics and business intelligence.

What do you dislike most about this product?

Microsoft Dynamics 365 will now not offer a backup document of your facts. If you are not a CRM professional, customizing CRM may be complex and you can even spoil your environment. It’s tough to manage users and permissions because of the many customizations available.

What recommendations would you give to someone considering this product?

If you've got a commercial enterprise or in case, you are looking for something simpler and affordable so in my view, Microsoft Dynamics 365 is the high-quality answer to your enterprise.

Pros

  • Helps Innovate
  • Reliable
  • Trustworthy
  • Unique Features