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Drive Business Success with HR Analytics

Reap the rewards of HR metrics through a combination of HR analytics and persuasive storytelling.

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  • Ann Treacy, Vice President of Human Resources and Facilities, Waterford Institute
  • Brian Parks, Senior Consulting Analyst, Enterprise Applications, HCM/HRIS, Info-Tech Research Group
  • Connie Kaarlson, HR Metrics & Evaluation Strategist, CJK Consulting
  • Dr. John Sullivan, Professor, Corporate Speaker & Advisor
  • Irwin Jankovic, PhD, Strategic Program Manager, Human Resources Group, Metropolitan Water District of Southern California
  • Mary Ann Downey, Principal & Co-Founder, HR Metrics Coach
  • Jackie Meagher, Vice President, Human Resources, Info-Tech Research Group
  • Jennifer Ryce, HR Business Analyst, BCBS of Michigan
  • Kevin Carlson, Professor and Head of Management, Virginia Tech
  • Anonymous, Senior Vice President HR, Financial Industry
  • Anonymous, General Manager, Business Intelligence, Oil
  • Anonymous, Senior Consultant, Research & Advisory Services
  • Anonymous, Senior Vice President, Human Resources, Financial Services
  • Anonymous, HR Director, Financial Services

Your Challenge

  • Most HR departments currently track operational metrics, but they do not measure or analyze strategic measures.
  • HR communication regarding metrics is often limited to isolated numbers or trends and rarely includes insights that would actually help the business with interpretation or planning.
  • HR is not viewed as analytical by the executive team, and as such, HR’s analysis has limited credibility with the business.
  • To effectively implement HR analytics, cooperation must exist between HR and the business when creating insights to ensure that recommendations are based on a holistic understanding.

Our Advice

Critical Insight

  • HR metrics are really business metrics that are designed to measure HR solutions to business problems.
  • HR must begin to measure strategic metrics that are aligned with organizational objectives.
  • Persuasive communication is often the difference between a successful HR analytics program and an unsuccessful one. To drive success, present a compelling business-oriented story that uses insights drawn from data analysis to provide actionable recommendations.

Impact and Result

  • Maximize your impact on the business by employing metrics and developing insights which track the organization’s progress toward its goals.
  • Develop credibility with the business by using business acumen to provide actionable recommendations for organizational issues.

Research & Tools

1. Establish project rationale

Make the case for an organizational commitment to developing and using HR analytics.

2. Align & select metrics

Create HR goals that align with business objectives and select metrics which track progress towards success.

3. Harvest & display metric data

Identify and design data tracking and display mechanisms.

4. Analyze & take action

Analyze data, develop insights, and effectively communicate these recommendations to the business.

Guided Implementations

This guided implementation is a five call advisory process.

Guided Implementation #1 - Establish relevant strategic HR goals and metrics

Call #1 - Establish aligned, strategic HR goals: identify business challenges and create HR goals based on these needs
Call #2 - Review HR goals, and begin metric selection process: identify metrics that would work well together to provide holistic context around the progression of each goal

Guided Implementation #2 - Establish effective analysis and communication techniques

Call #1 - Establish metric tracking requirements: identify your organization’s metric tracking requirements and discuss dashboard best practices
Call #2 - Develop analysis techniques: discuss common analysis techniques, and learn how to develop insights from data
Call #3 - Craft a compelling storyline: create a persuasive story to effectively communicate the main insights from the analysis with the business

Onsite Workshop

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Onsite workshops offer an easy way to accelerate your project. If you are unable to do the project yourself, and a Guided Implementation isn't enough, we offer low-cost onsite delivery of our project workshops. We take you through every phase of your project and ensure that you have a roadmap in place to complete your project successfully.

Module 1: Establish and Communicate HR Goals and Objectives

The Purpose

  • Develop an overarching understanding of the importance and relevance of HR analytics.
  • Understand the challenges that often face HR analytics.
  • Identify key communication touch points with the executive team.
  • Identify key organizational objectives and design aligned HR goals.
  • Select targeted groups of metrics for each goal.

Key Benefits Achieved

  • Scheduled communication touch points with the executive team.
  • Executive team buy-in.
  • Defined and aligned strategic HR goals.
  • Selected strategic metrics.




Identify HR analytical challenges

  • Solutions to HR analytical challenges

Select key communication touch points

  • Scheduled touch points

Identify key business challenges


Design specific, aligned HR goals

  • Strategic HR goals

Identify metric groups for each HR goal

  • Metric groupings

Module 2: Develop Procedures to Effectively Analyze and Display Data-Driven Insights

The Purpose

  • Discuss common tracking and display methods.
  • Discuss common dashboard characteristics and best practices.
  • Develop analysis capabilities to draw insights.
  • Create and customize communication material. 

Key Benefits Achieved

  • Identified the method of dashboard production that is organizationally appropriate.
  • Understand common analysis techniques.
  • Created a compelling story using business acumen. 




Define dashboard requirements

  • Dashboard outline

Practice developing insights from data analysis

  • Practice creating insights

Identify which goal to focus on to produce the highest value with the lowest effort

  • Identification of high value project

Create a compelling story outlining data-driven insights with business acumen

  • A persuasive story that emphasizes insights and is phrased in terms valued by the business

Search Code: 75679
Published: August 7, 2014
Last Revised: November 20, 2014