What is Semrush?
Semrush is a leading online visibility management software-as-a-service platform. With over 50 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 140 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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89 Likeliness to Recommend
1
Since last award
95 Plan to Renew
1
Since last award
82 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
+86 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Semrush?
Pros
- Performance Enhancing
- Trustworthy
- Reliable
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Keyword Research
Competition Analysis
Rank Tracking
Content Optimization
Backlink Tools
Analytics and Reporting
Auditing
On-Page Tracker/Optimization
Local SEO
Alerts
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Breadth of Features
Quality of Features
Usability and Intuitiveness
Ease of IT Administration
Product Strategy and Rate of Improvement
Ease of Data Integration
Availability and Quality of Training
Vendor Support
Ease of Customization
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Website Analytics
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Customer Intelligence
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Competitive Intelligence
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Semrush Reviews
Amanda M.
- Role: Sales Marketing
- Industry: Healthcare
- Involvement: End User of Application
Submitted May 2021
Has lots of features in a central platform
Likeliness to Recommend
What differentiates Semrush from other similar products?
It unifies lots of features and capabilities important to SEO and digital marketing into one platform. While most of the capabilities can be performed off of the platform, it provides one place to get most of the work and reporting needed to perform my job.
What is your favorite aspect of this product?
I like how robust it is, how it allows for many SEO, IT, Social Media, and Content Marketing functions on one platfom.
What do you dislike most about this product?
Sometimes it is limited in how in-depth it can be with its features, and the cost for higher tier subscriptions is prohibitive (i.e. purchasing more keywords for projects).
What recommendations would you give to someone considering this product?
I would recommend this platform for people with roles in SEO. It is a very effective tool and combines all the most important considerations of SEO into one platform.
Pros
- Performance Enhancing
- Enables Productivity
- Reliable
- Trustworthy
Cons
- Charges for Enhancements
- Leverages Incumbent Status
Raghu N.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted May 2021
It is a good product with accurate data for SEM
Likeliness to Recommend
What differentiates Semrush from other similar products?
The trustable data
What is your favorite aspect of this product?
Data collection and accuracy
What do you dislike most about this product?
Ui and ux
What recommendations would you give to someone considering this product?
Please improve UX
Pros
- Helps Innovate
- Continually Improving Product
- Includes Product Enhancements
- Appreciates Incumbent Status
Mike T.
- Role: Operations
- Industry: Entertainment
- Involvement: IT Leader or Manager
Submitted May 2021
Great resource for client data
Likeliness to Recommend
What differentiates Semrush from other similar products?
A wider choice of SEO tools
What is your favorite aspect of this product?
Backlink Audit
What do you dislike most about this product?
Cost and restrictions
What recommendations would you give to someone considering this product?
Buy it now
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing