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Semrush
8.8 /10

What is Semrush?

Semrush is a leading online visibility management software-as-a-service platform. With over 50 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 140 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.

Company Details


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Awards & Recognition

Semrush won the following awards in the Search Engine Optimization category

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Semrush Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Semrush.

89 Likeliness to Recommend

1
Since last award

95 Plan to Renew

1
Since last award

82 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

+86 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Semrush?

3% Negative
6% Neutral
91% Positive

Pros

  • Performance Enhancing
  • Trustworthy
  • Reliable
  • Enables Productivity

Feature Ratings

Average 85

Keyword Research

89

Competition Analysis

88

Rank Tracking

86

Content Optimization

84

Backlink Tools

84

Analytics and Reporting

84

Auditing

83

On-Page Tracker/Optimization

83

Local SEO

81

Alerts

79

Vendor Capability Ratings

Average 81

Ease of Implementation

85

Business Value Created

85

Breadth of Features

85

Quality of Features

84

Usability and Intuitiveness

81

Ease of IT Administration

81

Product Strategy and Rate of Improvement

80

Ease of Data Integration

79

Availability and Quality of Training

78

Vendor Support

78

Ease of Customization

78

Semrush Reviews

Dennis L.

  • Role: Sales Marketing
  • Industry: Healthcare
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted May 2021

Fantastic SEO tool that is a must in your toolkit

Likeliness to Recommend

10 /10

What differentiates Semrush from other similar products?

I've used quite a few SEO tools previous to SEMrush and the keyword research tools always seem to miss the mark when looking for North American. There would either be hyper-complicated keywords added into the briefs or they would put multiple iterations of the same keyword, or certain keywords were deemed unimportant and left untracked. SEMrush has none of these issues.

What is your favorite aspect of this product?

From start to finish of a piece of content, everything can be done on one single platform. Also provides a clear plan to continue building up the ranking of the content after publishing, which is great, and not done by every platform.

What do you dislike most about this product?

It does not view Javascript yet, hopefully, this change is made soon though, I want all of my pages on my site to be tracked and audited, so it can be improved further.

What recommendations would you give to someone considering this product?

Use SEMrush! its a great product and will definitely improve your SEO efforts!

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Kim S.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted May 2021

Great product and support! The price is worth it.

Likeliness to Recommend

10 /10

What differentiates Semrush from other similar products?

Reasonably priced while providing a ton of features that can be immediately implemented in everyday business scenarios.

What is your favorite aspect of this product?

Keyword research and competition analysis.

What do you dislike most about this product?

Overwhelmed by the amount of features.

What recommendations would you give to someone considering this product?

Watch a few YouTube videos on how to use all the features.

Pros

  • Reliable
  • Performance Enhancing
  • Enables Productivity
  • Trustworthy

Steve W.

  • Role: C-Level
  • Industry: Retail
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted May 2021

Easy to use many features

Likeliness to Recommend

8 /10

What differentiates Semrush from other similar products?

More tools

What is your favorite aspect of this product?

Don't have any

What do you dislike most about this product?

Don't have any

What recommendations would you give to someone considering this product?

Want a better seo tools

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Enables Productivity

Cons

  • Slower Product Innovation
  • Leverages Incumbent Status

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