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Semrush

Semrush

Composite Score
8.8 /10
CX Score
8.8 /10
Semrush
8.8 /10

What is Semrush?

Semrush is a leading online visibility management software-as-a-service platform. With over 50 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 140 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.

Company Details


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Awards & Recognition

Semrush won the following awards in the Search Engine Optimization category

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Semrush Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Semrush.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

1
Since last award

95 Plan to Renew

1
Since last award

82 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+86 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Semrush?

3% Negative
6% Neutral
91% Positive

Pros

  • Performance Enhancing
  • Trustworthy
  • Reliable
  • Enables Productivity

Feature Ratings

Average 85

Keyword Research

89

Competition Analysis

88

Rank Tracking

86

Content Optimization

84

Backlink Tools

84

On-Page Tracker/Optimization

84

Analytics and Reporting

84

Auditing

83

Local SEO

81

Alerts

80

Vendor Capability Ratings

Average 81

Ease of Implementation

85

Business Value Created

85

Breadth of Features

84

Quality of Features

84

Usability and Intuitiveness

81

Ease of IT Administration

81

Product Strategy and Rate of Improvement

80

Ease of Data Integration

79

Availability and Quality of Training

78

Vendor Support

78

Ease of Customization

77

Semrush Reviews

Emily S.

  • Role: Sales Marketing
  • Industry: Retail
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted May 2021

Too busy of a UI. Need a simpler UI and less flash

Likeliness to Recommend

6 /10

What differentiates Semrush from other similar products?

Commonly used

What is your favorite aspect of this product?

The combination of paid stats and organic stats

What do you dislike most about this product?

The business on the UI

What recommendations would you give to someone considering this product?

Decide what features you really need and then choose the vendor that does those things the best

Pros

  • Efficient Service
  • Respectful
  • Helps Innovate
  • Continually Improving Product

Cons

  • Less Reliable

Terence J.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted May 2021

Gold standard in keyword analysis and research!

Likeliness to Recommend

10 /10

What differentiates Semrush from other similar products?

Semrush is the gold standard in ensuring SEO, with plenty of useful capabilities and features.

What is your favorite aspect of this product?

Their competitive research tools and keyword analysis are amazing.

What do you dislike most about this product?

I can't think of anything. Perhaps it could be too technical for inexperienced marketers.

What recommendations would you give to someone considering this product?

This is the gold standard in the industry. You have to try Semrush, at least their trial to see the benefit.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Maliha S.

  • Role: Sales Marketing
  • Industry: Consulting
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted May 2021

easy to use but pricey on a basic subscription

Likeliness to Recommend

8 /10

What differentiates Semrush from other similar products?

Easy, convenient and diverse

What is your favorite aspect of this product?

I like the user inteface

What do you dislike most about this product?

Upgrades and limited feature

What recommendations would you give to someone considering this product?

buy it but get a trends sbscription

Pros

  • Trustworthy
  • Fair
  • Generous Negotitation
  • Over Delivered

Cons

  • Vendor Friendly Policies
  • Less Caring

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