This content is currently locked.

Your current McLean & Company subscription does not include access to this content. Contact your account representative to gain access to Premium SoftwareReviews.

Contact Your Representative
Or Call Us:
1-877-281-0480 (US/CAN) or
+1-519-936-2659 (International)
Contentful Logo Award Winner Product Badge
Contentful Logo Award Winner Product Badge
Contentful

Contentful

Composite Score
8.8 /10
CX Score
9.1 /10
Category
Contentful
8.8 /10

What is Contentful?

Contentful is the intelligent composable content platform that empowers brands to deliver impactful experiences at scale. It’s the modern way to manage content: Control all content from a single hub. Publish to any channel. Integrate hundreds of tools with our industry-leading app framework. Contentful’s visually engaging interfaces are tailored for every contributor — making all tools intuitive and simple for developers, editors, marketers, and writers to play an integral role in shaping and delivering compelling experiences together.

Company Details


Need Assistance?

We're here to help you with understanding our reports and the data inside to help you make decisions.

Get Assistance

Awards & Recognition

Contentful won the following awards in the Content Marketing category

Filter By

Contentful Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Contentful.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

87 Likeliness to Recommend

95 Plan to Renew

90 Satisfaction of Cost Relative to Value


{y}
{name}

Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+92 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Contentful?

0% Negative
6% Neutral
94% Positive

Pros

  • Efficient Service
  • Effective Service
  • Saves Time
  • Respectful

Feature Ratings

Average 86

Content Storage

88

Content Optimization

87

Content Analytics

87

Content Creation

87

Content Curation / Library Controls

86

Editorial Calendar

86

Multi-Channel Distribution

83

DAM (Digital asset management) Integration

82

Personalization/Audience Targeting

81

Vendor Capability Ratings

Average 84

Business Value Created

87

Ease of Data Integration

87

Quality of Features

86

Ease of Implementation

85

Product Strategy and Rate of Improvement

85

Usability and Intuitiveness

85

Vendor Support

84

Breadth of Features

83

Availability and Quality of Training

83

Ease of Customization

83

Ease of IT Administration

82

Contentful Reviews

Oscar L.

  • Role: Sales Marketing
  • Industry: Telecommunications
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Jan 2023

The tool of the future, service and quality

Likeliness to Recommend

9 /10

What differentiates Contentful from other similar products?

From my very particular experience, we can say that this tool is unique and its features are very good, as it has a user-friendly interface, the ability to create and manage content in multiple languages, and its strong API that supports integration. provided with other applications and services.Unlike other tools, we can say that this one is unique since Contentful offers a flexible and scalable architecture that allows users to create and manage content for websites, applications and other digital channels quickly and easily. From what we can tell, it's a great tool with which I can work with more peace of mind.

What is your favorite aspect of this product?

What I like the most about this tool is that it is easy to use software, has a great ecosystem and tools, and has various support environments. Furthermore, the platform allows you to create, manage and distribute content on any other platform.

What do you dislike most about this product?

From my personal point of view we did not find any lack, but I feel very comfortable because when I started the application I had to travel very little during the training and it was extremely easy for me to train new employees.

What recommendations would you give to someone considering this product?

We can recommend this tool because Contentful offers everything you need for content management, regardless of your platforms or channels. So we feel very comfortable and recommend it without problems.

Pros

  • Performance Enhancing
  • Trustworthy
  • Unique Features
  • Efficient Service

Miguel G.

  • Role: Finance
  • Industry: Finance
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Jan 2023

Websites tend to be more customizable

Likeliness to Recommend

9 /10

What differentiates Contentful from other similar products?

It is a good tool that helps to manage flexible content, which allows pages and web content to be structured, and it is something that I feel stands out, because its functions are not focused solely on serving professionals so that they can create your content but it is also possible to power a multichannel distribution that is very beneficial for professionals helping them to focus on other necessary tasks and functions

What is your favorite aspect of this product?

Allows mobile access, benefiting those professionals who work remotely, I like how easy it is from its interface, even the mobile one, to be able to develop your content thanks also to its various types of templates that give more execution time and customization, it allows that the content model is identified and subsequently allows you to edit the content or create it in a more personalized way

What do you dislike most about this product?

The tool works well, I have not considered that it is difficult or that it is limiting in any way, I like its capabilities and I recommend it without problems

What recommendations would you give to someone considering this product?

I recommend it, although you have to take into account its price, it is very functional, but the monthly costs can be somewhat high for some

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Yamato O.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Jan 2023

An excellent system for web content

Likeliness to Recommend

9 /10

What differentiates Contentful from other similar products?

One of the biggest differences of this tool from others is that in general you can prepare the content in its interface and take the time to evaluate it before it is delivered, and it is something that benefits professionals in charge of content, since that when making any changes this does not affect what I have already delivered or posted on the different sites, in addition to the fact that editions are also possible, it is a good digital commerce tool because it focuses on dissemination channels

What is your favorite aspect of this product?

A flexible tool that can be adapted quite quickly to the type of work carried out in the organization, allowing professionals, unlike others, to create the contents of their different websites and, in turn, to distribute them without problems on different sites.

What do you dislike most about this product?

The capabilities of this tool are quite flexible, so I have no critiques, improvements, or any issues with the way this tool works.

What recommendations would you give to someone considering this product?

The most important recommendation that I can add is to trust content management with systems that facilitate distribution and this system has been doing it quite well for a long time.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Most Popular Contentful Comparisons