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What is Constant Contact?

Constant Contact is a digital marketing platform that makes email marketing easy. With Constant Contact, you can create effective email marketing and other online marketing campaigns to meet your business goals. From email to social marketing, time-saving automations to standout customer support, we help your business grab the attention — and revenue — it deserves.

Company Details


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Awards & Recognition

Constant Contact won the following awards in the Email Marketing category

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Constant Contact Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Constant Contact.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

87 Likeliness to Recommend

1
Since last award

90 Plan to Renew

87 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+83 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Constant Contact?

7% Negative
5% Neutral
88% Positive

Pros

  • Security Protects
  • Reliable
  • Trustworthy
  • Respectful

Feature Ratings

Average 85

Email Delivery

90

Auto-Responders

86

Campaign Management

86

SPAM Compliance

85

Basic Reporting and Analytics

85

Segmentation

83

Email Templates

83

Contact Database

83

Surveys and Polling

83

Content Authoring

83

Sales Intelligence & Conversion Rates

82

Vendor Capability Ratings

Average 83

Business Value Created

86

Ease of Implementation

86

Ease of IT Administration

85

Product Strategy and Rate of Improvement

84

Ease of Data Integration

84

Quality of Features

84

Usability and Intuitiveness

83

Availability and Quality of Training

82

Ease of Customization

81

Vendor Support

80

Breadth of Features

79

Constant Contact Reviews

Lara D.

  • Role: Sales Marketing
  • Industry: Consulting
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2022

Constant Contact, easy and simplified!

Likeliness to Recommend

10 /10

What differentiates Constant Contact from other similar products?

Constant Contact help us to create Instagram and Facebook ads very easily that drive traffic to our business which is all directly from our account. It helps us to succeed and grow our business with affordable marketing plans.

What is your favorite aspect of this product?

Constant Contacts has powerful and simple tools that help us to develop more efficient and strategic emails helping us to reach our clients in best way. They also help us in saving our time because their customized templates enable us to generate efficient emails in minimum time thus saving our time while promoting our business.

What do you dislike most about this product?

Constant Contact have steep pricing plans that everyone cannot afford. Also, their newsletter lacks considerably in styling department. Also, their basic personalization feature needs to be improved. Email deliverability needs further improvement.

What recommendations would you give to someone considering this product?

Constant Contact offers efficient package of email marketing and because of their customized templates which help us to generate strategic emails. They help us to create emails that stand out on any device with easy email editor tools.

Pros

  • Helps Innovate
  • Reliable
  • Unique Features
  • Caring

Alex F.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2022

Best suited for professional email newsletters

Likeliness to Recommend

10 /10

What differentiates Constant Contact from other similar products?

The ease of use is unmatched. It's so easy to create survey and polls, dynamic sign up forms and to do a/b testing. Automatic resend of emails to non-openers

What is your favorite aspect of this product?

Constant Contact team provides unmatched support with phone calls, live chat and email. The user community is also full of helpful resources for users to utilize

What do you dislike most about this product?

The steps to get an email out are many but I don't think there is anything that can be eliminated.

What recommendations would you give to someone considering this product?

The best part of Constant Contact are the email automation features that lets users send trigger emails based on user behavior and send welcome messages to new subscribers

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Akari E.

  • Role: Industry Specific Role
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2022

Constant Contact – Light & fast service

Likeliness to Recommend

8 /10

What differentiates Constant Contact from other similar products?

Constant Contact has some unique niche features, for instance, the possibility of selling digital products, designing your own logo, scheduling social media posts. Usually, it is very easy to use but has a dull appearance. The editor is fast and convenient to work with.

What is your favorite aspect of this product?

Personalization is possible, though its basic which allows the insertion of only a couple of contact details. Abundant templates are available to begin with. But one can also start from scratch and create your own desirable template. Segments can also be created from contact activity, tags, etc.

What do you dislike most about this product?

Sadly, but truly, it has a low price to performance ratio. Upon comparison of the features, it offers and the price it asks for, users can only be disappointed. Very minimum automations, as compared to many other newsletter services.

What recommendations would you give to someone considering this product?

I recommend this newsletter service if you want to manage event invitations, registrations, etc. but that too has a price for each ticket sold or for each transaction carried out. However, if you need advanced, automated features, then unfortunately you are at the wrong doorstep.

Pros

  • Caring
  • Continually Improving Product
  • Reliable
  • Enables Productivity

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