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Semrush
8.8 /10

What is Semrush?

Semrush is a leading online visibility management software-as-a-service platform. With over 50 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 140 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.

Company Details


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Awards & Recognition

Semrush won the following awards in the Search Engine Optimization category

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Semrush Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Semrush.

89 Likeliness to Recommend

1
Since last award

95 Plan to Renew

1
Since last award

82 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

+86 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Semrush?

3% Negative
6% Neutral
91% Positive

Pros

  • Performance Enhancing
  • Trustworthy
  • Reliable
  • Enables Productivity

Feature Ratings

Average 85

Keyword Research

89

Competition Analysis

88

Rank Tracking

86

Content Optimization

84

Backlink Tools

84

Analytics and Reporting

84

Auditing

83

On-Page Tracker/Optimization

83

Local SEO

81

Alerts

79

Vendor Capability Ratings

Average 81

Ease of Implementation

85

Business Value Created

85

Breadth of Features

85

Quality of Features

84

Usability and Intuitiveness

81

Ease of IT Administration

81

Product Strategy and Rate of Improvement

80

Ease of Data Integration

79

Availability and Quality of Training

78

Vendor Support

78

Ease of Customization

78

Semrush Reviews

Danae S.

  • Role: C-Level
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted May 2021

All in one, expensive but worth it.

Likeliness to Recommend

9 /10

What differentiates Semrush from other similar products?

Everything is together in one package, the quality of each tool is very good.

What is your favorite aspect of this product?

The keyword research and competitor analysis are the most-used and best features for me

What do you dislike most about this product?

I dislike some of the up-sells and the sheer price of them - so expensive!

What recommendations would you give to someone considering this product?

Budget for just this one tool versus a collection of other SEO tools.

Pros

  • Performance Enhancing
  • Enables Productivity
  • Reliable
  • Unique Features

Samuel K.

  • Role: Sales Marketing
  • Industry: Healthcare
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted May 2021

Easy to use and implement, bit pricey though.

Likeliness to Recommend

8 /10

What differentiates Semrush from other similar products?

A broad range of tools - offers the whole package more or less in comparison to other systems on the market.

What is your favorite aspect of this product?

Ease of implementation.

What do you dislike most about this product?

Social Media Poster - would be nice if I could schedule video and GIF related media into my social media plan.

What recommendations would you give to someone considering this product?

One of the best on the market in my opinion. However, for keyword research - I'd suggest AHREFS if that's your sole purpose. For a broad selection of features, including their site audit tool - SEMRUSH is very useful indeed.

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Trustworthy

Philippe C.

  • Role: Sales Marketing
  • Industry: Telecommunications
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted May 2021

The best digital marketing tool on the market

Likeliness to Recommend

10 /10

What differentiates Semrush from other similar products?

It's an all-in-one solution for digital marketing and keeps improving and adding more features. Perfect for an agency.

What is your favorite aspect of this product?

The fact that I can automatically generate weekly custom reports for my clients.

What do you dislike most about this product?

It's quite expensive if you want to use all the features.

What recommendations would you give to someone considering this product?

To take full advantage of SEMrush features, take their courses in the SEMrush Academy before onboarding.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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