What is Semrush?
Semrush is a leading online visibility management software-as-a-service platform. With over 50 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 140 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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89 Likeliness to Recommend
1
Since last award
95 Plan to Renew
1
Since last award
82 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
+86 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Semrush?
Pros
- Performance Enhancing
- Trustworthy
- Reliable
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Keyword Research
Competition Analysis
Rank Tracking
Content Optimization
Backlink Tools
Analytics and Reporting
Auditing
On-Page Tracker/Optimization
Local SEO
Alerts
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Breadth of Features
Quality of Features
Usability and Intuitiveness
Ease of IT Administration
Product Strategy and Rate of Improvement
Ease of Data Integration
Availability and Quality of Training
Vendor Support
Ease of Customization
Also Featured in...
Website Analytics
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Customer Intelligence
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Competitive Intelligence
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Semrush Reviews
Anne H.
- Role: Sales Marketing
- Industry: Food and Beverage
- Involvement: Business Leader or Manager
Submitted May 2021
Strategy + Tracking at an Affordable Price
Likeliness to Recommend
What differentiates Semrush from other similar products?
They make competitor tracking and local seo easy. New products like social posting and listing audits are incredibly beneficial for our small team too.
What is your favorite aspect of this product?
Keyword Research
What do you dislike most about this product?
Would love to get a more clear list of priorities for content or web improvements to help with local SEO. This would allow other team members who aren't as familiar with SEO be able to execute needed updates.
What recommendations would you give to someone considering this product?
Talk with the sales team about your goals so they can recommend the right tiers and features.
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Enables Productivity
Roxy w.
- Role: Operations
- Industry: Media
- Involvement: IT Development, Integration, and Administration
Submitted May 2021
Well worth the money if you put the time into it
Likeliness to Recommend
What differentiates Semrush from other similar products?
Easy to use Great reports
What is your favorite aspect of this product?
The reports Keyword helper
What do you dislike most about this product?
The price
What recommendations would you give to someone considering this product?
Do some training so you can make the most of it to justify the price
Pros
- Efficient Service
- Effective Service
- Caring
- Client Friendly Policies
Norley T.
- Role: Information Technology
- Industry: Transportation
- Involvement: IT Leader or Manager
Submitted May 2021
Excellent product, depth of features and tools
Likeliness to Recommend
What differentiates Semrush from other similar products?
Established reputation in SEO services, full range of tools available
What is your favorite aspect of this product?
Intuitive to use yet deep functionality as the learning curve progresses
What do you dislike most about this product?
Second-tier subscription to access Cannibalisation tools.
What recommendations would you give to someone considering this product?
Worth the money for site audit and keyword/backlink tracking
Pros
- Enables Productivity
- Respectful
- Reliable
- Performance Enhancing