What is Semrush?
Semrush is a leading online visibility management software-as-a-service platform. With over 50 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 140 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
1
Since last award
95 Plan to Renew
1
Since last award
82 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+86 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Semrush?
Pros
- Performance Enhancing
- Trustworthy
- Reliable
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Keyword Research
Competition Analysis
Rank Tracking
Content Optimization
Backlink Tools
On-Page Tracker/Optimization
Analytics and Reporting
Auditing
Local SEO
Alerts
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Breadth of Features
Quality of Features
Usability and Intuitiveness
Ease of IT Administration
Product Strategy and Rate of Improvement
Ease of Data Integration
Availability and Quality of Training
Vendor Support
Ease of Customization
Also Featured in...
Website Analytics
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Customer Intelligence
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Competitive Intelligence
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Semrush Reviews
Sheila S.
- Role: Operations
- Industry: Media
- Involvement: Business Leader or Manager
Submitted May 2021
"Easy fun software to use, but a bit pricey"
Likeliness to Recommend
What differentiates Semrush from other similar products?
Full service features
What is your favorite aspect of this product?
One place for everything
What do you dislike most about this product?
Price. It is very expensive for a small business in my demographic. I mainly work small business/nonprofit they need seo too. It's difficult for me to get max price for this service I provide as my clients budget will not allow what is truly needed .
What recommendations would you give to someone considering this product?
It's great
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Enables Productivity
Cons
- Less Generous
Chetna S.
- Role: Sales Marketing
- Industry: Other
- Involvement: Business Leader or Manager
Submitted May 2021
Fantastic product to support digital marketing
Likeliness to Recommend
What differentiates Semrush from other similar products?
Easy to use with useful insights
What is your favorite aspect of this product?
updated data from industry and trends
What do you dislike most about this product?
nothing much
What recommendations would you give to someone considering this product?
no reason why a marketer should not use it
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Michael S.
- Role: Sales Marketing
- Industry: Healthcare
- Involvement: Initial Implementation
Submitted May 2021
Easy to use and provodes an in deoth level of info
Likeliness to Recommend
What differentiates Semrush from other similar products?
Ease of access to info
What is your favorite aspect of this product?
Keyword research and competitor analysis
What do you dislike most about this product?
Price of the product
What recommendations would you give to someone considering this product?
Try and use it
Pros
- Respectful
- Helps Innovate
- Continually Improving Product
- Performance Enhancing
Cons
- Commodity Features
- Less Efficient Service
- Vendor's Interest First