What is Semrush?
Semrush is a leading online visibility management software-as-a-service platform. With over 50 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 140 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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89 Likeliness to Recommend
1
Since last award
95 Plan to Renew
1
Since last award
82 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
+86 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Semrush?
Pros
- Performance Enhancing
- Trustworthy
- Reliable
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Keyword Research
Competition Analysis
Rank Tracking
Content Optimization
Backlink Tools
Analytics and Reporting
Auditing
On-Page Tracker/Optimization
Local SEO
Alerts
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Breadth of Features
Quality of Features
Usability and Intuitiveness
Ease of IT Administration
Product Strategy and Rate of Improvement
Ease of Data Integration
Availability and Quality of Training
Vendor Support
Ease of Customization
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Website Analytics
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Customer Intelligence
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Competitive Intelligence
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Semrush Reviews
Greg B.
- Role: Sales Marketing
- Industry: Agriculture
- Involvement: IT Leader or Manager
Submitted May 2021
"Lots of valuable features!"
Likeliness to Recommend
What differentiates Semrush from other similar products?
This is the only product in this field I've used.
What is your favorite aspect of this product?
The blog title volume feature is my favorite aspect.
What do you dislike most about this product?
It's a bit difficult to navigate all of the features.
What recommendations would you give to someone considering this product?
There are many great tools here. I would recommend taking advantage of the training!
Pros
- Enables Productivity
- Reliable
- Performance Enhancing
- Inspires Innovation
Nathan F.
- Role: Sales Marketing
- Industry: Healthcare
- Involvement: End User of Application
Submitted May 2021
Best keyword tool available online by far!
Likeliness to Recommend
What differentiates Semrush from other similar products?
Best tool for keyword data and research.
What is your favorite aspect of this product?
I can strategize future and past content creation/tweaks based on how well things are ranking and the data I can gather from the tool.
What do you dislike most about this product?
The ability to customize a detailed competitor analysis all on one page
What recommendations would you give to someone considering this product?
I would recommend doing the free trial and using the keyword tools.
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Enables Productivity
M J.
- Role: Sales Marketing
- Industry: Apparel
- Involvement: Business Leader or Manager
Submitted May 2021
Easy to use. Great tools for SEO content strategy.
Likeliness to Recommend
What differentiates Semrush from other similar products?
Wide variety of options for SEO optimization, content planning, and competition analysis. Those are my favorite features that have helped in marketing strategy for my business and content creation - better than similar products on the market.
What is your favorite aspect of this product?
I answered that in the last question, but I love the keyword magic tool, topic research, and competition analysis.
What do you dislike most about this product?
I don’t have access to all of the products because I’m on the pro level, so that’s my biggest complaint.
What recommendations would you give to someone considering this product?
It’s great and has been helpful in SEO improvement and content planning. I’d recommend it.
Pros
- Helps Innovate
- Continually Improving Product
- Performance Enhancing
- Enables Productivity
Cons
- Charges for Enhancements