What is Semrush?
Semrush is a leading online visibility management software-as-a-service platform. With over 50 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 140 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
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Since last award
95 Plan to Renew
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Since last award
82 Satisfaction of Cost Relative to Value
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Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+86 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Semrush?
Pros
- Performance Enhancing
- Trustworthy
- Reliable
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Keyword Research
Competition Analysis
Rank Tracking
Content Optimization
Backlink Tools
Analytics and Reporting
Auditing
On-Page Tracker/Optimization
Local SEO
Alerts
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Breadth of Features
Quality of Features
Usability and Intuitiveness
Ease of IT Administration
Product Strategy and Rate of Improvement
Ease of Data Integration
Availability and Quality of Training
Vendor Support
Ease of Customization
Also Featured in...
Website Analytics
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Customer Intelligence
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Competitive Intelligence
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Semrush Reviews
Abigail W.
- Role: C-Level
- Industry: Healthcare
- Involvement: Business Leader or Manager
Submitted May 2021
Great Tool
Likeliness to Recommend
What differentiates Semrush from other similar products?
The ease of use and navigation in SEMRush sets it apart from its competitors. The SEO content optimization tool is a personal favorite.
What is your favorite aspect of this product?
Clear and easy-to-understand rank tracking, ongoing suggestions for performance improvement, solid insights.
What do you dislike most about this product?
I haven't run across anything I greatly dislike yet.
What recommendations would you give to someone considering this product?
Get a free trial and play around.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Brittnie S.
- Role: Sales Marketing
- Industry: Healthcare
- Involvement: End User of Application
Submitted May 2021
Love this product for competitor research.
Likeliness to Recommend
What differentiates Semrush from other similar products?
Ease of use, breadth of reporting.
What is your favorite aspect of this product?
Keyword ideas for AdWords Campaigns, competitor spying.
What do you dislike most about this product?
Wish we could target on a state/county level vs national.
What recommendations would you give to someone considering this product?
Consider options for more localized research.
Pros
- Client Friendly Policies
- Altruistic
- Performance Enhancing
- Trustworthy
Katy C.
- Role: Sales Marketing
- Industry: Construction
- Involvement: Business Leader or Manager
Submitted May 2021
Love it, but pricey!
Likeliness to Recommend
What differentiates Semrush from other similar products?
Great Insights, all-in-one platform
What is your favorite aspect of this product?
Social Media Poster / Backlink Gap
What recommendations would you give to someone considering this product?
Go with pro version
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing