What is Semrush?
Semrush is a leading online visibility management software-as-a-service platform. With over 50 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 140 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
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Since last award
95 Plan to Renew
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Since last award
82 Satisfaction of Cost Relative to Value
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Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+86 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Semrush?
Pros
- Performance Enhancing
- Trustworthy
- Reliable
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Keyword Research
Competition Analysis
Rank Tracking
Content Optimization
Backlink Tools
Analytics and Reporting
Auditing
On-Page Tracker/Optimization
Local SEO
Alerts
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Breadth of Features
Quality of Features
Usability and Intuitiveness
Ease of IT Administration
Product Strategy and Rate of Improvement
Ease of Data Integration
Availability and Quality of Training
Vendor Support
Ease of Customization
Also Featured in...
Website Analytics
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Customer Intelligence
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Competitive Intelligence
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Semrush Reviews
Kevin H.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted May 2021
Easy to use and great analytics
Likeliness to Recommend
What differentiates Semrush from other similar products?
Semrush provides competitive research and keyword analysis that has a profound impact on multiple channels including SEO, PPC, content strategy and social media to name a few.
What is your favorite aspect of this product?
The SEO toolkit is a game-changer for us that has helped our SEO, PPC and content strategy
What do you dislike most about this product?
There is a lot of information that is presented within the platform that it can sometimes be difficult to ascertain actionable outcomes out of it.
What recommendations would you give to someone considering this product?
Definitely give it a try and leverage their free trial to see its capabilities and if its a good fit for your business.
Pros
- Helps Innovate
- Continually Improving Product
- Performance Enhancing
- Trustworthy
Emily B.
- Role: C-Level
- Industry: Agriculture
- Involvement: Business Leader or Manager
Submitted May 2021
Great to help you find ways to imporve
Likeliness to Recommend
What differentiates Semrush from other similar products?
more detailed more useful more variety of reports
What is your favorite aspect of this product?
The analytics
What do you dislike most about this product?
Hard to find key words, needs more
What recommendations would you give to someone considering this product?
Have a clear purpose
Pros
- Altruistic
- Generous Negotitation
- Transparent
- Continually Improving Product
Cons
- Vendor's Interest First
- Under Delivered
Elke H.
- Role: C-Level
- Industry: Technology
- Involvement: IT Leader or Manager
Submitted May 2021
Saves time and provides comprehensive reports.
Likeliness to Recommend
What differentiates Semrush from other similar products?
You have the most robust SEO tools of anyone on the market. With the social media it makes it a no brainer.
What is your favorite aspect of this product?
The content optimization features
What do you dislike most about this product?
Facebook posting is very buggy abs doesn't work most of the time
What recommendations would you give to someone considering this product?
It'll save time
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing