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Semrush

Semrush

Composite Score
8.8 /10
CX Score
8.8 /10
Semrush
8.8 /10

What is Semrush?

Semrush is a leading online visibility management software-as-a-service platform. With over 50 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 140 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.

Company Details


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Awards & Recognition

Semrush won the following awards in the Search Engine Optimization category

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Semrush Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Semrush.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

1
Since last award

95 Plan to Renew

1
Since last award

82 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+86 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Semrush?

3% Negative
6% Neutral
91% Positive

Pros

  • Performance Enhancing
  • Trustworthy
  • Reliable
  • Enables Productivity

Feature Ratings

Average 85

Keyword Research

89

Competition Analysis

88

Rank Tracking

86

Content Optimization

84

Backlink Tools

84

Analytics and Reporting

84

Auditing

84

On-Page Tracker/Optimization

83

Local SEO

81

Alerts

79

Vendor Capability Ratings

Average 81

Ease of Implementation

85

Business Value Created

85

Breadth of Features

85

Quality of Features

84

Usability and Intuitiveness

81

Ease of IT Administration

81

Product Strategy and Rate of Improvement

80

Ease of Data Integration

79

Availability and Quality of Training

78

Vendor Support

78

Ease of Customization

78

Semrush Reviews

Juro M.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2021

Ideal for SEO and social media.

Likeliness to Recommend

10 /10

What differentiates Semrush from other similar products?

Keyword research that is quick and to the point. The results are applicable to both Adwords and SEO. Because you know so much from the start, creating a website becomes easier. I'd like to explore the platform's social media features, but I haven't taken the plunge yet. The user interface's simplicity makes it very easy to use. This means that anyone who requires it can use it without having to go through extensive training. Certainly, the clear visualization of traffic is something that provides me with significant benefits. It is also very simple to add new accounts or domains. This makes it easier to observe other pages.

What is your favorite aspect of this product?

All of my analytics work can be done on a single platform: Google Analytics, Google Adwords, and SEO. - Much easier to use format that is updated more frequently than the competition. I've used AhREFS, moz.com, SpyFu, and other tools. This platform always appears to be superior for my requirements. I used to work in advertising and used them there as well. As a result, I've used it on both the client and agency sides. SEMrush provides a clear description of important KPIs in the advertising category, such as the number of keywords used, estimated costs, and estimated traffic.Because, as previously stated, there is a lack of proprietary data

What do you dislike most about this product?

The price for smaller businesses is non-negotiable. The price difference is insufficient for agencies with a large number of clients. Drift.com, a program I use, has a small business membership that allows for one user and a set number of logins per month. This is excellent for a growing company. You can really streamline things. I'm not a fan of Semrush's advertising. However, this only affects the software's marketing in relation to the paid version. (The advertising increased only after I used the tool.) It should be noted that the keyword search volume is based on a 12-month average, so seasonal keyword peaks (for example, Valentine's Day

What recommendations would you give to someone considering this product?

What I like best about Semrush is the sheer volume of data that can be analyzed with the tool. Semrush can be used to quickly and easily examine a domain in terms of keywords and backlinks. Organic performance data is available on the website's Internet. It is also very simple to find traffic information. Connecting to a social media account is a simple and intuitive process. Even inexperienced users will be able to use this tool. On the basis of an outside-in analysis, a rough assessment of the SEA performance of specific domains can be made. As a result, this category is ideal for competitor analysis or for all websites that lack first-par

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Alejandro R.

  • Role: Information Technology
  • Industry: Telecommunications
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Oct 2021

"Easy to use and its functions are fantastic".

Likeliness to Recommend

10 /10

What differentiates Semrush from other similar products?

Semrush is easy to use, versatile, and very effective at content optimization; it has a robust and functional toolset that allows you to accurately track competitors' SEO strategies and conduct in-depth keyword analysis; their customer service is exceptional; they are responsive and knowledgeable, and always available to help with any hiccups or questions that arise on the fly, just as importantly their pricing is reasonable for all the benefits they offer.

What is your favorite aspect of this product?

I think keyword research and analysis is great because it helps us to define the content we should target and write about to improve SEO and better understand our approach, and it also helps us to find the best opportunities in Google searches and other search engines.

What do you dislike most about this product?

To date, there is nothing we dislike about this tool; rather, we like how strong and sturdy it is. There are so many functions available in semrush to conduct various tasks that, while we may not utilize them all to their full potential, we are delighted with their usage.

What recommendations would you give to someone considering this product?

Semrush is a must-have tool for keyword research. It is easy to use and allows you to identify keyword gaps that can help identify content possibilities. I would suggest Semrush to anyone who wants to take their SEO techniques to the next level and improve their online visibility; the advantages are numerous.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Shreya V.

  • Role: Sales Marketing
  • Industry: Consulting
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2021

Best All Purpose SEO Tool.

Likeliness to Recommend

10 /10

What differentiates Semrush from other similar products?

I have used SpyFU in earlier days and while comparing both the tools I realized that SpyFu is a competitive study tool, whereas Semrush is an all-purpose SEO tool. Another big flaw with SpyFu is that it only has two geo databases (United States's and United Kingdoma's) where as Semrush provides databases of 142 countries.

What is your favorite aspect of this product?

The auditing and link-building tools provided by SEMRush are outstanding. Aside from that, Keyword Magic Tool is the finest tool for grouping all of a campaign's keywords in one place. This is a unique feature not seen in any other tool.

What do you dislike most about this product?

You can't really rely on the Keyword Difficulty tool, and the user interface is a little clunky and not the most intuitive. Apart from these two, the pricing is slightly more than that of competitors.

What recommendations would you give to someone considering this product?

Everything can be viewed and understood in one platform, from backlink profile to website analysis, content to backlink and opportunity, and advertising research to brand monitoring. Semrush is a single-place repository for all the metrics needed to understand a website.

Pros

  • Reliable
  • Performance Enhancing
  • Efficient Service
  • Caring

Cons

  • Vendor's Interest First
  • Under Delivered

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