What is Semrush?
Semrush is a leading online visibility management software-as-a-service platform. With over 50 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 140 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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89 Likeliness to Recommend
1
Since last award
95 Plan to Renew
1
Since last award
82 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
+86 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Semrush?
Pros
- Performance Enhancing
- Trustworthy
- Reliable
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Keyword Research
Competition Analysis
Rank Tracking
Content Optimization
Backlink Tools
Analytics and Reporting
Auditing
On-Page Tracker/Optimization
Local SEO
Alerts
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Breadth of Features
Quality of Features
Usability and Intuitiveness
Ease of IT Administration
Product Strategy and Rate of Improvement
Ease of Data Integration
Availability and Quality of Training
Vendor Support
Ease of Customization
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Website Analytics
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Customer Intelligence
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Competitive Intelligence
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Semrush Reviews
Joe S.
- Role: Sales Marketing
- Industry: Education
- Involvement: Business Leader or Manager
Submitted Nov 2022
Great value add for multilocation businesses
Likeliness to Recommend
What differentiates Semrush from other similar products?
Robust tools and continually adding new features. Great way to quantify digital marketing efforts.
What is your favorite aspect of this product?
Local SEO and local rankings
What do you dislike most about this product?
Social could use more metrics
What recommendations would you give to someone considering this product?
First understand you KPIs and then reach out to the sales team, they will make demonstrate how you can measure your goals. You can't manage what you can't measure.
Pros
- Saves Time
- Respectful
- Helps Innovate
- Continually Improving Product
Betty B.
- Role: Sales Marketing
- Industry: Electronics
- Involvement: End User of Application
Submitted Nov 2022
Easy to use, but could use more features
Likeliness to Recommend
What differentiates Semrush from other similar products?
Easy to use and a lot of great features to monitor and enhance both organic and paid search campaigns.
What is your favorite aspect of this product?
Keyword research tool was handy for gathering search demand volumes
What do you dislike most about this product?
Wish there was a way to view more competitive set data for our product categories
What recommendations would you give to someone considering this product?
Try to run a trial version to understand the needs of your business and if this will be useful
Pros
- Respectful
- Role: Sales Marketing
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Nov 2022
Great SEO tool. A lot of features to explore.
Likeliness to Recommend
Pros
- Helps Innovate
- Continually Improving Product
- Performance Enhancing
- Trustworthy
Cons
- Charges for Enhancements
- Vendor's Interest First