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Semrush
8.8 /10

What is Semrush?

Semrush is a leading online visibility management software-as-a-service platform. With over 50 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 140 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.

Company Details


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Awards & Recognition

Semrush won the following awards in the Search Engine Optimization category

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Semrush Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Semrush.

89 Likeliness to Recommend

1
Since last award

95 Plan to Renew

1
Since last award

82 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

+86 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Semrush?

3% Negative
6% Neutral
91% Positive

Pros

  • Performance Enhancing
  • Trustworthy
  • Reliable
  • Enables Productivity

Feature Ratings

Average 85

Keyword Research

89

Competition Analysis

88

Rank Tracking

86

Content Optimization

84

Backlink Tools

84

Analytics and Reporting

84

Auditing

83

On-Page Tracker/Optimization

83

Local SEO

81

Alerts

79

Vendor Capability Ratings

Average 81

Ease of Implementation

85

Business Value Created

85

Breadth of Features

85

Quality of Features

84

Usability and Intuitiveness

81

Ease of IT Administration

81

Product Strategy and Rate of Improvement

80

Ease of Data Integration

79

Availability and Quality of Training

78

Vendor Support

78

Ease of Customization

78

Semrush Reviews

Crystal A. O.

  • Role: Sales Marketing
  • Industry: Retail
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Oct 2024

Effective product

Likeliness to Recommend

9 /10

What differentiates Semrush from other similar products?

easy to use

What is your favorite aspect of this product?

the keyword searches

What do you dislike most about this product?

workspace could be cleaner

What recommendations would you give to someone considering this product?

do it as soon as possible

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Trustworthy

Amiya S.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2024

Seamless integration, but limited free features.

Likeliness to Recommend

8 /10

What differentiates Semrush from other similar products?

Its content tools help with topic research, SEO writing, and optimization, making it easy to create high-ranking content.

What is your favorite aspect of this product?

It provides deep insights into competitors’ SEO strategies, keyword rankings, and backlinks, which helps businesses refine their approach and stay ahead in the market.

What do you dislike most about this product?

What I dislike most about Semrush is its steep learning curve.

What recommendations would you give to someone considering this product?

Semrush has a learning curve, so invest time in tutorials or training sessions to fully understand how to use its advanced features.

Pros

  • Reliable
  • Unique Features
  • Includes Product Enhancements
  • Continually Improving Product

Dev K.

  • Role: Sales Marketing
  • Industry: Entertainment
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2024

Preferred tool for Digital Marketing

Likeliness to Recommend

9 /10

What differentiates Semrush from other similar products?

Semrush offers wide range of tools like keyword research, on page and off page SEO, competitive research, etc. The competitor analysis reports are very comprehensive and include details like keyword gaps, competitor's keywords and backlinks. These detailed reports are more robust compared to details provided by other tools.

What is your favorite aspect of this product?

Competitor analysis capabilities and easy integration with other third party tools

What do you dislike most about this product?

The tool has a lot of features and it can be difficult for someone to navigate through it without proper training.

What recommendations would you give to someone considering this product?

Determine your requirements and goals and focus on the relevant tools only otherwise it would be overwhelming and confusing to navigate through the tool. Also, use the tool extensively for competitor analysis.

Pros

  • Reliable
  • Enables Productivity
  • Security Protects
  • Performance Enhancing

Cons

  • Vendor's Interest First
  • Less Generous
  • Under Delivered

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