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Semrush
8.8 /10

What is Semrush?

Semrush is a leading online visibility management software-as-a-service platform. With over 50 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 140 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.

Company Details


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Awards & Recognition

Semrush won the following awards in the Search Engine Optimization category

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Semrush Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Semrush.

89 Likeliness to Recommend

1
Since last award

95 Plan to Renew

1
Since last award

82 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

+86 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Semrush?

3% Negative
6% Neutral
91% Positive

Pros

  • Performance Enhancing
  • Trustworthy
  • Reliable
  • Enables Productivity

Feature Ratings

Average 85

Keyword Research

89

Competition Analysis

88

Rank Tracking

86

Content Optimization

84

Backlink Tools

84

Analytics and Reporting

84

Auditing

83

On-Page Tracker/Optimization

83

Local SEO

81

Alerts

79

Vendor Capability Ratings

Average 81

Ease of Implementation

85

Business Value Created

85

Breadth of Features

85

Quality of Features

84

Usability and Intuitiveness

81

Ease of IT Administration

81

Product Strategy and Rate of Improvement

80

Ease of Data Integration

79

Availability and Quality of Training

78

Vendor Support

78

Ease of Customization

78

Semrush Reviews

Sam Z.

  • Role: Sales Marketing
  • Industry: Retail
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Nov 2023

The go-to for competitor and keyword research.

Likeliness to Recommend

8 /10

What differentiates Semrush from other similar products?

Intuitive platform, great UX, fast delivery of data and insights.

What is your favorite aspect of this product?

The speed and simplicity of using it. The Magic Keyword tool, and an ability to view our competitors estimated marketing mix and spend.

What do you dislike most about this product?

How every additional module and user involves a charge. Sometimes, we just need light users for an occasional insight, but they are overzealous in locking it down to additional users.

What recommendations would you give to someone considering this product?

Add an AI component to the product, where you can ask SEM Rush questions in plain language, and have it produce the appropriate chart/data table.

Pros

  • Security Protects
  • Helps Innovate
  • Continually Improving Product
  • Performance Enhancing

Kiranjit K.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Nov 2023

Best SEO Tool

Likeliness to Recommend

9 /10

What differentiates Semrush from other similar products?

It helps in doing the comprehensive keyword research and rank tracking.

What is your favorite aspect of this product?

Social Media management is the best aspect of using Semrush.

What do you dislike most about this product?

It shows the last backlinks which is not good at all.

What recommendations would you give to someone considering this product?

Use all the features of it for better experience.

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Trustworthy

Salih K.

  • Role: Sales Marketing
  • Industry: Consulting
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Nov 2023

Apart from Keyword History, Great Tool

Likeliness to Recommend

8 /10

What differentiates Semrush from other similar products?

Semrush differentiates itself from the other in terms of providing every tool for Marketing operations that's needed.

What is your favorite aspect of this product?

Especially great for competitor ad knowledge.

What do you dislike most about this product?

Keyword history is not updated, it goes back to ages.

What recommendations would you give to someone considering this product?

I would recommend the others, new tools first.

Pros

  • Helps Innovate
  • Enables Productivity
  • Trustworthy
  • Unique Features

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