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Semrush

Semrush

Composite Score
8.8 /10
CX Score
8.8 /10
Semrush
8.8 /10

What is Semrush?

Semrush is a leading online visibility management software-as-a-service platform. With over 50 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 140 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.

Company Details


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Awards & Recognition

Semrush won the following awards in the Search Engine Optimization category

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Semrush Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Semrush.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

1
Since last award

95 Plan to Renew

1
Since last award

82 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+86 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Semrush?

3% Negative
6% Neutral
91% Positive

Pros

  • Performance Enhancing
  • Trustworthy
  • Reliable
  • Enables Productivity

Feature Ratings

Average 85

Keyword Research

89

Competition Analysis

88

Rank Tracking

86

Content Optimization

84

Backlink Tools

84

On-Page Tracker/Optimization

84

Analytics and Reporting

84

Auditing

83

Local SEO

81

Alerts

80

Vendor Capability Ratings

Average 81

Ease of Implementation

85

Business Value Created

85

Breadth of Features

84

Quality of Features

84

Usability and Intuitiveness

81

Ease of IT Administration

81

Product Strategy and Rate of Improvement

80

Ease of Data Integration

79

Availability and Quality of Training

78

Vendor Support

78

Ease of Customization

77

Semrush Reviews

Vaibhav S.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Dec 2023

Tailored SEOs- think SEMRUSH

Likeliness to Recommend

10 /10

What differentiates Semrush from other similar products?

- Better analytics - Ease of use - Keyword identification

What is your favorite aspect of this product?

It's inbuilt intelligence that gives the utmost accurate results.

What do you dislike most about this product?

The product is pretty expensive.

What recommendations would you give to someone considering this product?

If you think of optimizing your webpage with the most accurate analytics, go blind on SEMRUSH.

Pros

  • Continually Improving Product
  • Reliable
  • Performance Enhancing
  • Enables Productivity

Aryan S.

  • Role: Information Technology
  • Industry: Education
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Dec 2023

Most Powerful SEO and Marketing Tool

Likeliness to Recommend

10 /10

What differentiates Semrush from other similar products?

Semrush stands out for its comprehensive SEO and marketing insights, offering competitor reporting, robust keyword research, and accurate ranking tracking. While the Keyword Magic report's trend graph can be confusing, SEMRUSH excels in providing valuable data with a slight delay.

What is your favorite aspect of this product?

My favorite aspect is it's ability to swiftly generate SEO reports, provide daily Google SERP alerts, and streamline organic competition analysis, enhancing productivity in SEO projects.

What do you dislike most about this product?

One drawback is the confusing trend graph in the Keyword Magic report, and the data delay, often attributed to SEMRUSH's sources. Despite the Top Stories tracking feature's potential, it currently has errors that need improvement.

What recommendations would you give to someone considering this product?

For effective SEO and content marketing, Semrush is a valuable tool, offering quick SEO reports and daily Google SERP alerts. While it excels in SEO consulting and reports, improvements are needed in the On-Page SEO Checker and local SEO reporting for wider applicability.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Sam Z.

  • Role: Sales Marketing
  • Industry: Retail
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Nov 2023

The go-to for competitor and keyword research.

Likeliness to Recommend

8 /10

What differentiates Semrush from other similar products?

Intuitive platform, great UX, fast delivery of data and insights.

What is your favorite aspect of this product?

The speed and simplicity of using it. The Magic Keyword tool, and an ability to view our competitors estimated marketing mix and spend.

What do you dislike most about this product?

How every additional module and user involves a charge. Sometimes, we just need light users for an occasional insight, but they are overzealous in locking it down to additional users.

What recommendations would you give to someone considering this product?

Add an AI component to the product, where you can ask SEM Rush questions in plain language, and have it produce the appropriate chart/data table.

Pros

  • Security Protects
  • Helps Innovate
  • Continually Improving Product
  • Performance Enhancing

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