What is Semrush?
Semrush is a leading online visibility management software-as-a-service platform. With over 50 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 140 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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89 Likeliness to Recommend
1
Since last award
95 Plan to Renew
1
Since last award
82 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
+86 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Semrush?
Pros
- Performance Enhancing
- Trustworthy
- Reliable
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Keyword Research
Competition Analysis
Rank Tracking
Content Optimization
Backlink Tools
Analytics and Reporting
Auditing
On-Page Tracker/Optimization
Local SEO
Alerts
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Breadth of Features
Quality of Features
Usability and Intuitiveness
Ease of IT Administration
Product Strategy and Rate of Improvement
Ease of Data Integration
Availability and Quality of Training
Vendor Support
Ease of Customization
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Website Analytics
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Customer Intelligence
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Competitive Intelligence
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Semrush Reviews
Sam Z.
- Role: Sales Marketing
- Industry: Retail
- Involvement: End User of Application
Submitted Nov 2023
The go-to for competitor and keyword research.
Likeliness to Recommend
What differentiates Semrush from other similar products?
Intuitive platform, great UX, fast delivery of data and insights.
What is your favorite aspect of this product?
The speed and simplicity of using it. The Magic Keyword tool, and an ability to view our competitors estimated marketing mix and spend.
What do you dislike most about this product?
How every additional module and user involves a charge. Sometimes, we just need light users for an occasional insight, but they are overzealous in locking it down to additional users.
What recommendations would you give to someone considering this product?
Add an AI component to the product, where you can ask SEM Rush questions in plain language, and have it produce the appropriate chart/data table.
Pros
- Security Protects
- Helps Innovate
- Continually Improving Product
- Performance Enhancing
Kiranjit K.
- Role: Information Technology
- Industry: Technology
- Involvement: IT Development, Integration, and Administration
Submitted Nov 2023
Best SEO Tool
Likeliness to Recommend
What differentiates Semrush from other similar products?
It helps in doing the comprehensive keyword research and rank tracking.
What is your favorite aspect of this product?
Social Media management is the best aspect of using Semrush.
What do you dislike most about this product?
It shows the last backlinks which is not good at all.
What recommendations would you give to someone considering this product?
Use all the features of it for better experience.
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Trustworthy
Salih K.
- Role: Sales Marketing
- Industry: Consulting
- Involvement: End User of Application
Submitted Nov 2023
Apart from Keyword History, Great Tool
Likeliness to Recommend
What differentiates Semrush from other similar products?
Semrush differentiates itself from the other in terms of providing every tool for Marketing operations that's needed.
What is your favorite aspect of this product?
Especially great for competitor ad knowledge.
What do you dislike most about this product?
Keyword history is not updated, it goes back to ages.
What recommendations would you give to someone considering this product?
I would recommend the others, new tools first.
Pros
- Helps Innovate
- Enables Productivity
- Trustworthy
- Unique Features