What is MoEngage?
MoEngage is an intelligent customer engagement platform for the customer-obsessed marketer. We help you delight your customers and retain them for longer. With MoEngage you can analyze customer behavior and engage them with personalized communication across the web, mobile, and email. MoEngage is a full-stack solution consisting of powerful customer analytics, AI-powered customer journey orchestration, and personalization - in one dashboard.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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90 Likeliness to Recommend
100 Plan to Renew
93 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
+87 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love MoEngage?
Pros
- Reliable
- Enables Productivity
- Caring
- Respectful
Cons
- Less Generous
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Mobile Functionality
Device and Browser Analytics
Marketing Analytics
Analytics and Reporting
Audience Segmentation
API Framework
Data Management
Data Integrity
Data Warehousing
Conversion Analysis
Data Analysis and Survey Function
Vendor Capability Ratings
Business Value Created
Product Strategy and Rate of Improvement
Ease of Customization
Availability and Quality of Training
Quality of Features
Breadth of Features
Vendor Support
Ease of Implementation
Usability and Intuitiveness
Ease of IT Administration
Ease of Data Integration
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MoEngage Reviews
GAURAV K.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Vendor Management and Renewal
Submitted Sep 2024
Amazing Customer Engagement Tool
Likeliness to Recommend
What differentiates MoEngage from other similar products?
The pricing and customer support is what makes MoEngage different from other similar vendors. The support team ready to help you with any specific specification you want on the tool or you are not able to understand any process. The pricing of their product is according to your business needs so need not worry about over paying.
What is your favorite aspect of this product?
My favorite part is that I was able to manage and optimize multi-channel campaigns like SMS, Voice Calls, Emails, Push Notifications & WhatsApp at a single place. Cherry on the cake was that I was able to make automated campaigns according to my app events which made my life very easier.
What do you dislike most about this product?
Maybe they can add more vendors for WhatsApp and Voice Calling as there are very less options available to us.
What recommendations would you give to someone considering this product?
The product has wide range of capabilities which will help you understand your complex flow of your customers on your platforms. This tool will give new life to your marketing team for growth and explore new ways to convert users into customers.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Nikita S.
- Role: Sales Marketing
- Industry: Finance
- Involvement: Business Leader or Manager
Submitted May 2024
Easy to use but expensive than others
Likeliness to Recommend
What differentiates MoEngage from other similar products?
It has features like advanced analytics and optimised user flows
What is your favorite aspect of this product?
RFM Segmentation and Auto Optimise User Flows
What do you dislike most about this product?
The pricing and integration is difficult as compared to others
What recommendations would you give to someone considering this product?
Try CleverTap and WebEngage first as they might be cheaper options
Pros
- Reliable
- Enables Productivity
- Inspires Innovation
- Saves Time
Cons
- Vendor Friendly Policies
- Less Efficient Service
- Less Effective Service
Muralidharan K.
- Role: Sales Marketing
- Industry: Finance
- Involvement: End User of Application
Submitted May 2024
overall good product, Analytics can be improved
Likeliness to Recommend
What differentiates MoEngage from other similar products?
Grreat Customer support, Integrations available Ontime product updates
What is your favorite aspect of this product?
Customer support, Segmentation & targeting options. Channels available for communication
What do you dislike most about this product?
Analytics can be improved, but not bad at all
What recommendations would you give to someone considering this product?
would be great option for those who have a different product analytics, Moengage is not at all completely meant for analytics. For growth & Basic campaign analytics this is great product.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Enables Productivity