What is Mailchimp?
MailChimp is a marketing and commerce platform with all the tools you need, all in one place. Even if you don’t know the first thing about marketing — MailChimp provide world-class technology and support to help your business launch, build, and grow to meet your one-of-a-kind vision.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
86 Likeliness to Recommend
92 Plan to Renew
85 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+86 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Mailchimp?
Pros
- Reliable
- Respectful
- Acts with Integrity
- Performance Enhancing
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Campaign Management
Basic Reporting and Analytics
Email Templates
Contact Database
Mobile Optimized
A/B Testing
Segmentation
Auto-Responders
SPAM Compliance
Surveys and Polling
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Usability and Intuitiveness
Ease of Data Integration
Quality of Features
Ease of Customization
Ease of IT Administration
Breadth of Features
Product Strategy and Rate of Improvement
Availability and Quality of Training
Vendor Support
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Mailchimp Reviews
Alice D.
- Role: C-Level
- Industry: Energy
- Involvement: Business Leader or Manager
Submitted Jul 2022
Mailchimp the best email marketing platform
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Mailchimp makes it simple to send out emails to your target group with a personalized touch. Within a campaign, I may also arrange for many emails to be delivered in a row. Email scheduling is a useful feature. In addition, I may use it to automate the delivery of welcome messages to new subscribers. It's a fantastic resource because of all these features.
What is your favorite aspect of this product?
When it comes to email marketing, campaign management, email list creation, etc., Mailchimp is often regarded as the top tool. It has been a boon to small businesses that don't have a large contact base, as it teaches them how to use email marketing effectively.
What do you dislike most about this product?
One thing that bothers me about MailChimp is that its given templates aren't very attractive. Second, it's not the easiest thing to join up for, and the UI might be confusing at first.
What recommendations would you give to someone considering this product?
For small businesses, this is a fantastic resource because email marketing is so effective.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Gregory M.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Jul 2022
Outstanding tool for email marketing. I recommend.
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
What makes Mailchimp an excellent and exceptional application is intuitiveness, user-friendliness and performance. It is a great tool that enables you to market your services and products in a very great manner. I like the fact that it seamlessly integrates with third-party applications which makes it more effective and efficient.
What is your favorite aspect of this product?
Since we started using Mailchimp, we have been able to increase our sales and it has brought a very huge impact in our sales and marketing department. It is super easy and fast to implement and get started with. Also, i like how fast it is to create fantastic campaigns and send them.
What do you dislike most about this product?
Mailchimp is a super incredible tool for email marketing. I lack nothing to dislike about it since it meets all our requirements.
What recommendations would you give to someone considering this product?
Yes i recommend Mailchimp for email marketing services.
Pros
- Helps Innovate
- Enables Productivity
- Trustworthy
- Efficient Service
Maxwell D.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Jul 2022
An outstanding tool for email marketing services.
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Since we started using Mailchimp we have really been surprised by it's performance and that's why we renew our package each and every year. It's one of the best email marketing tools you will find in the industry. It makes it easier for us to interact and engage with our clients regardless of where they are. It has a very intuitive and user-friendly interface that makes it easy to manage and use. Also, it is highly customizable to suit your requirements.
What is your favorite aspect of this product?
Mailchimp is a must use software for email marketing. There services are amazing and they never disappoint even a single minute. It enables us to create professional and eye-catching campaigns and send them instantly. Also, the dashboard is quite intuitive and easy to learn and manage.
What do you dislike most about this product?
With Mailchimp, we are able to create mass campaigns and quickly send them. We have used it for years now and nothing negative i can recall to mention about it.
What recommendations would you give to someone considering this product?
Mailchimp is the best and easiest application for email marketing. I recommend it.
Pros
- Helps Innovate
- Performance Enhancing
- Trustworthy
- Unique Features
