What is Mailchimp?
MailChimp is a marketing and commerce platform with all the tools you need, all in one place. Even if you don’t know the first thing about marketing — MailChimp provide world-class technology and support to help your business launch, build, and grow to meet your one-of-a-kind vision.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
86 Likeliness to Recommend
92 Plan to Renew
85 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+86 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Mailchimp?
Pros
- Reliable
- Respectful
- Acts with Integrity
- Performance Enhancing
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Campaign Management
Basic Reporting and Analytics
Email Templates
Contact Database
Mobile Optimized
A/B Testing
Segmentation
Auto-Responders
SPAM Compliance
Surveys and Polling
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Usability and Intuitiveness
Ease of Data Integration
Quality of Features
Ease of Customization
Ease of IT Administration
Breadth of Features
Product Strategy and Rate of Improvement
Availability and Quality of Training
Vendor Support
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Mailchimp Reviews
Kaveen E.
- Role: Sales Marketing
- Industry: Finance
- Involvement: End User of Application
Submitted Jan 2022
Very simplified product yet amazing features!
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Ease of use. Contact segregation. Post update on campaigns.
What is your favorite aspect of this product?
Customization of emails per specific user or user segment.
What do you dislike most about this product?
Switching from an internal system to the new product.
What recommendations would you give to someone considering this product?
If you are using a simple product and does not meet the organization requirements, make sure to transfer! The marketing aspect would be much easier for you.
Pros
- Effective Service
- Acts with Integrity
- Reliable
- Performance Enhancing
John O.
- Role: Sales Marketing
- Industry: Engineering
- Involvement: IT Development, Integration, and Administration
Submitted Jan 2022
Great for targeted marketing!!
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Mailchimp allowed us more targeted communication for smaller client groups
What is your favorite aspect of this product?
Unique targeted marketing emails...not as strong for a wider client base
What do you dislike most about this product?
Mot ideal for large client base but essentially not designed for that
What recommendations would you give to someone considering this product?
Take the course, learn the ropes and you will get more added value in the long run
Pros
- Transparent
- Continually Improving Product
- Trustworthy
- Effective Service
Cons
- Commodity Features
- Security Frustrates
aman s.
- Role: Information Technology
- Industry: Engineering
- Involvement: End User of Application
Submitted Jan 2022
Best e-mail marketing software
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Free preliminary accessible for novices like us to test the stage, highlights are not difficult to utilize and instinctive. Bunches of formats accessible inside, attachment and play.
What is your favorite aspect of this product?
The best thing about Mailchimp is that even in the complementary plan you can have numerous functionalities. It is an extremely easy to use and exceptionally amazing asset. You can utilize formats or make your own layouts to send bulletins. I can say it is a lifeline for email advertising groups.
What do you dislike most about this product?
First and foremost, a few choices were befuddling to me; for instance, it was difficult to come by the crowd or the work processes, however I have seen that they have attempted to make that more open, and at the present time, I see much better route.
What recommendations would you give to someone considering this product?
On the off chance that you are searching for a simple to utilize and fundamental email promoting software, check Mailchimp out. You will actually want to see the ROI utilizing the preliminary form and move up to paid rendition (which is reasonable) if necessary.
Pros
- Continually Improving Product
- Performance Enhancing
- Trustworthy
- Efficient Service
