What is Mailchimp?
MailChimp is a marketing and commerce platform with all the tools you need, all in one place. Even if you don’t know the first thing about marketing — MailChimp provide world-class technology and support to help your business launch, build, and grow to meet your one-of-a-kind vision.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
87 Likeliness to Recommend
94 Plan to Renew
1
Since last award
84 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+89 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Mailchimp?
Pros
- Reliable
- Enables Productivity
- Respectful
- Acts with Integrity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Campaign Management
Email Templates
Contact Database
Basic Reporting and Analytics
Mobile Optimized
Auto-Responders
A/B Testing
Segmentation
SPAM Compliance
Content Authoring
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Ease of Data Integration
Quality of Features
Ease of IT Administration
Usability and Intuitiveness
Ease of Customization
Product Strategy and Rate of Improvement
Breadth of Features
Availability and Quality of Training
Vendor Support
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Mailchimp Reviews
Sanjiv S.
- Role: Sales Marketing
- Industry: Other
- Involvement: End User of Application
Submitted Sep 2022
Slow, but worth it!
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Mailchimp is absolutely amazing for sending email newsletters on a professional basis. It is great for beginners too and is absolutely easy to integrate.
What is your favorite aspect of this product?
The customization options, the security, and the fact that it has an amazing spam filter. None of my emails ever went to the spam box.
What do you dislike most about this product?
The speed. It is a huge problem. It seems as if it is struggling at times and I have to restart or reload the page in order to continue. Needs to be fixed.
What recommendations would you give to someone considering this product?
Honestly, don't think too much. Just go for it! Great product. Maybe with a few enhancements it will be faster (fingers crossed)
Pros
- Helps Innovate
- Reliable
- Enables Productivity
- Unique Features
Mahinour S.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Sep 2022
A great tool that lacks support
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Mailchimp is great if you are a small-mid business, It has all the features you'll need for your marketing campaigns all in one place.
What is your favorite aspect of this product?
Building easy landing pages, easy set up for email campaigns, ability to create surveys..etc
What do you dislike most about this product?
The support and the hours spent searching on how to figure out the much more complicated features, as setting up FB pixels with Mailchimp and how to set up tracking. I wish I could instantly contact support for help and find them. for small businesses we usually needs more support until we get it done
What recommendations would you give to someone considering this product?
A great affordable tool, give it a try using the free version and upgrade as you level up your contacts list
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Unique Features
Gopi K.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted Sep 2022
The best and easy UI marketing automation tool
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Pricing is little bit better when compared to other tools.
What is your favorite aspect of this product?
Scheduling marketing emails according to the client's time zone and custom email templates.
What do you dislike most about this product?
Nothing much dislikes about the Mailchimp because we get all the marketing requirements at one place.
What recommendations would you give to someone considering this product?
If sales department or the marketing team is looking out for marketing automation tool, just give your try on MailChimp and then move on if you don't love this.
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Trustworthy
