What is Groove?
Groove was built from the ground-up to help revenue teams foster more productive and profitable relationships with prospects and customers. Everything about Groove is centered around improving efficiency, getting actionable insights, and driving revenue.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
87 Likeliness to Recommend
3
Since last award
91 Plan to Renew
4
Since last award
85 Satisfaction of Cost Relative to Value
2
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+83 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Groove?
Pros
- Fair
- Acts with Integrity
- Friendly Negotiation
- Effective Service
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Visual Pipeline Monitoring
Dashboard
Scenario Analysis
Artificial Intelligence-Based Insights
Collaboration
Predictive Sales Forecasting
Intelligent Alerts and Notifications
Pipeline Planning
Territory Analytics and Management
Data Ingestion and Interoperability
Predictive Time-Series Reporting & Analytics
Vendor Capability Ratings
Availability and Quality of Training
Product Strategy and Rate of Improvement
Quality of Features
Ease of Data Integration
Ease of Implementation
Breadth of Features
Vendor Support
Ease of Customization
Usability and Intuitiveness
Business Value Created
Ease of IT Administration
Groove Reviews
Pranav S.
- Role: Sales Marketing
- Industry: Media
- Involvement: End User of Application
Submitted Jan 2026
Simple and effective sales engagement tool
Likeliness to Recommend
What differentiates Groove from other similar products?
Deep Native Salesforce Integration Groove is built specifically for Salesforce users — it syncs bi-directionally out of the box with minimal setup. Activities logged in Groove automatically appear in Salesforce (and vice versa), reducing manual data entry. Many competitors require heavier custom setup or middleware. 2. Simplicity & Ease of Use Groove prioritises a clean, intuitive UI and workflow over overly complex feature sets. This makes onboarding faster, especially for teams that don’t need advanced automation out of the box.
What is your favorite aspect of this product?
My favorite aspect of Groove is its seamless Salesforce integration- the way it automatically logs activity, updates records, and aligns engagement data straight into the CRM without extra manual work.
What do you dislike most about this product?
The thing I dislike most about Groove is that while it’s strong on core engagement and Salesforce integration, it can feel less powerful for advanced automation and analytics compared to some competitors.
What recommendations would you give to someone considering this product?
1. You Should Be on Salesforce Groove’s biggest strength is its native Salesforce integration — if your org doesn’t use Salesforce as the CRM, many of the benefits won’t unlock. 2. Define Your Use Case Groove is best for teams focused on structured outreach and activity tracking (SDRs/BDRs). If you need heavy complex automation or enterprise-scale sequences, compare carefully with tools like Outreach or Salesloft.
Pros
- Trustworthy
- Saves Time
- Continually Improving Product
- Fair
Cons
- Charges for Enhancements
Malena C.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Vendor Management and Renewal
Submitted Jan 2024
I have closed many deals using Groove!
Likeliness to Recommend
What differentiates Groove from other similar products?
Groove allows me to communicate with business owners at a level that is unparalleled. I've gotten some of the best results through being myself and applying my thought process into an email. It was truly genuine.
What is your favorite aspect of this product?
My favorite aspect was the fact I was able to firm emails that were calculated and precise...Groove allowed me to send them when it was the right time.
What do you dislike most about this product?
Nothing. My position didn't give us the proper training. I had to learn on my own and it was great.
What recommendations would you give to someone considering this product?
Get the proper training because it is worth it.
Pros
- Trustworthy
- Client Friendly Policies
- Fair
- Altruistic
Cons
- Less Performance Enhancing
- Commodity Features
- Security Frustrates
Daphne S.
- Role: Sales Marketing
- Industry: Communications
- Involvement: End User of Application
Submitted Jan 2024
Easy to use to reach out to clients
Likeliness to Recommend
What differentiates Groove from other similar products?
It's super easy to use
What is your favorite aspect of this product?
it really helps you to communicate with your customers via email, live chat, social media
What do you dislike most about this product?
nothing at the moment
What recommendations would you give to someone considering this product?
it's efficient
Pros
- Reliable
- Performance Enhancing
- Effective Service
- Inspires Innovation