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Salesloft

Groove

Composite Score
7.9 /10
CX Score
7.9 /10

What is Groove?

Groove was built from the ground-up to help revenue teams foster more productive and profitable relationships with prospects and customers. Everything about Groove is centered around improving efficiency, getting actionable insights, and driving revenue.

Company Details


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Awards & Recognition

Groove won the following awards in the Sales Analytics category

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Groove Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Groove.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

85 Likeliness to Recommend

1
Since last award

81 Plan to Renew

14
Since last award

83 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+80 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Groove?

16% Negative
12% Neutral
72% Positive

Pros

  • Acts with Integrity
  • Fair
  • Friendly Negotiation
  • Trustworthy

Feature Ratings

Average 80

Visual Pipeline Monitoring

90

Dashboard

85

Collaboration

82

Scenario Analysis

82

Intelligent Alerts and Notifications

79

Pipeline Planning

78

Predictive Time-Series Reporting & Analytics

77

Territory Analytics and Management

76

Artificial Intelligence-Based Insights

76

Predictive Sales Forecasting

76

Data Ingestion and Interoperability

75

Vendor Capability Ratings

Average 80

Availability and Quality of Training

87

Ease of Data Integration

83

Ease of Implementation

82

Product Strategy and Rate of Improvement

82

Quality of Features

81

Breadth of Features

80

Usability and Intuitiveness

80

Vendor Support

79

Business Value Created

79

Ease of Customization

78

Ease of IT Administration

71

Groove Reviews

Dylan C.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Jan 2026

motion across a cloud sales floor

Likeliness to Recommend

9 /10

What differentiates Groove from other similar products?

it is not a tool you analyze. It is a system you design. In a cloud MSP, selling is not linear. It branches. Assessment offers. Migration pilots. Managed services transitions. Expansion layers. Groove becomes the place where that complexity is turned into executable motion

What is your favorite aspect of this product?

Reps stopped guessing what to do next. Pipeline velocity rose without adding headcount.

What do you dislike most about this product?

It demands constant iteration

What recommendations would you give to someone considering this product?

Treat sequences like software. Version them. Measure them. Retire them. That is where Groove becomes infrastructure.

Pros

  • Continually Improving Product
  • Reliable
  • Trustworthy
  • Efficient Service

Sunil r.

  • Role: Information Technology
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2026

sales engagement and revenue analytics tool

Likeliness to Recommend

9 /10

What differentiates Groove from other similar products?

sales engagement and revenue analytics tool

What is your favorite aspect of this product?

data is collected automatically reducing manual entry.

What do you dislike most about this product?

expensive for small data analytics teams.

What recommendations would you give to someone considering this product?

for those working on revenue and pipeline analytics

Pros

  • Reliable
  • Enables Productivity
  • Trustworthy
  • Effective Service

Pranav S.

  • Role: Sales Marketing
  • Industry: Media
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2026

Simple and effective sales engagement tool

Likeliness to Recommend

10 /10

What differentiates Groove from other similar products?

Deep Native Salesforce Integration Groove is built specifically for Salesforce users — it syncs bi-directionally out of the box with minimal setup. Activities logged in Groove automatically appear in Salesforce (and vice versa), reducing manual data entry. Many competitors require heavier custom setup or middleware. 2. Simplicity & Ease of Use Groove prioritises a clean, intuitive UI and workflow over overly complex feature sets. This makes onboarding faster, especially for teams that don’t need advanced automation out of the box.

What is your favorite aspect of this product?

My favorite aspect of Groove is its seamless Salesforce integration- the way it automatically logs activity, updates records, and aligns engagement data straight into the CRM without extra manual work.

What do you dislike most about this product?

The thing I dislike most about Groove is that while it’s strong on core engagement and Salesforce integration, it can feel less powerful for advanced automation and analytics compared to some competitors.

What recommendations would you give to someone considering this product?

1. You Should Be on Salesforce Groove’s biggest strength is its native Salesforce integration — if your org doesn’t use Salesforce as the CRM, many of the benefits won’t unlock. 2. Define Your Use Case Groove is best for teams focused on structured outreach and activity tracking (SDRs/BDRs). If you need heavy complex automation or enterprise-scale sequences, compare carefully with tools like Outreach or Salesloft.

Pros

  • Trustworthy
  • Saves Time
  • Continually Improving Product
  • Fair

Cons

  • Charges for Enhancements

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