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Amplitude

Amplitude Analytics

Composite Score
7.7 /10
CX Score
7.6 /10
Category
Amplitude Analytics
7.7 /10

What is Amplitude Analytics?

Amplitude Analytics gives you intelligent insight into customer behaviour and enables your teams to instantly answer both simple and complex questions - from measuring baseline metrics to understanding, exploring, learning and predicting what will happen next. Amplitude unites all your data with behavioral analytics and AI automation for an easier way to build your best product.

Company Details


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Awards & Recognition

Amplitude Analytics won the following awards in the Product Analytics category

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Amplitude Analytics Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Amplitude Analytics.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

1
Since last award

91 Plan to Renew

4
Since last award

80 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+78 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Amplitude Analytics?

0% Negative
14% Neutral
86% Positive

Pros

  • Enables Productivity
  • Helps Innovate
  • Reliable
  • Performance Enhancing

Cons

  • Vendor's Interest First

Feature Ratings

Average 80

Analytics and Reporting

88

Conversion Analysis

84

Audience Segmentation

84

Data Management

80

Device and Browser Analytics

80

Data Analysis and Survey Function

79

Data Integrity

79

API Framework

78

Marketing Analytics

76

Mobile Functionality

75

Data Warehousing

68

Vendor Capability Ratings

Average 78

Quality of Features

83

Business Value Created

83

Breadth of Features

81

Availability and Quality of Training

80

Usability and Intuitiveness

79

Ease of IT Administration

78

Ease of Data Integration

76

Ease of Implementation

76

Vendor Support

76

Product Strategy and Rate of Improvement

75

Ease of Customization

73

Amplitude Analytics Reviews

julia c.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2023

Easy to use and very helpful for product people

Likeliness to Recommend

9 /10

What differentiates Amplitude Analytics from other similar products?

It's easy to use

What is your favorite aspect of this product?

Helps me in better decisions to perform my job

What do you dislike most about this product?

Ramping on the platform takes a little bit time

What recommendations would you give to someone considering this product?

Try to onboard it thoroughly, but then it's awesome

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Kostiantyn K.

  • Role: Sales Marketing
  • Industry: Education
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2023

Very intuitive interface brings a lot of value.

Likeliness to Recommend

10 /10

What differentiates Amplitude Analytics from other similar products?

The much easier and more intuitive interface even in comparison to GA4. It is easy to check your data by. looking at every user reported in the chart.

What is your favorite aspect of this product?

It is easy to build funnels and user segmentations. Conversion over time charts are also awesome.

What do you dislike most about this product?

I am lacking a more affordable package that includes A/B testing.

What recommendations would you give to someone considering this product?

Start using it, but be aware of MAU limits.

Pros

  • Efficient Service
  • Caring
  • Saves Time
  • Friendly Negotiation

Cons

  • Vendor's Interest First

Courtney G.

  • Role: Industry Specific Role
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Mar 2023

Efficient tool to track your data.

Likeliness to Recommend

9 /10

What differentiates Amplitude Analytics from other similar products?

As someone that is not tech savvy, I liked the simplicity of the platform. I was able to start extracting and managing data pretty quickly. Other tools are too heavy for first-time users. I like how they're constantly improving and adding features to provide real time data.

What is your favorite aspect of this product?

The ease of use is my favorite thing about Amplitude. I used this product daily as a CSM and relied on it to manage my book of accounts. I was able to see features my accounts used the most, and areas that could use come improvement. I love the UX/UI. It makes it easy to visualize and work with data. It's easy to set up funnels and conversion charts. It's easy to create custom events.

What do you dislike most about this product?

The data didn't always line up with other data imports we were using. It made it confusing and hard to unpack.

What recommendations would you give to someone considering this product?

I wish I had some training coming onto the product from the vendor itself. I worked at a start-up and the training I had was internal. It was minimal and I had to work through my engineering team, which was difficult to arrange. I still feel like there were features I didn't know about or could have used more efficiently.

Pros

  • Trustworthy
  • Respectful
  • Client Friendly Policies
  • Fair

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