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Shopify

Shopify Plus

Composite Score
8.8 /10
CX Score
9.1 /10
Category
Shopify Plus
8.8 /10

What is Shopify Plus?

Not just an ecommerce software, Shopify is the best ecommerce platform that has everything you need to sell online, on social media, or in person. Establish your brand online with a custom domain name and online store. With instant access to hundreds of the best looking themes, and complete control over the look and feel, you finally have a gorgeous store of your own that reflects the personality of your business.

Company Details


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Awards & Recognition

Shopify Plus won the following awards in the B2C eCommerce category

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Shopify Plus Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Shopify Plus.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

88 Likeliness to Recommend

97 Plan to Renew

85 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+92 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Shopify Plus?

1% Negative
4% Neutral
95% Positive

Pros

  • Efficient Service
  • Inspires Innovation
  • Saves Time
  • Respectful

Feature Ratings

Average 84

Customer Order Portal

87

Catalog Management

87

Payment Processing

86

Content Management

85

Order Management

85

Reporting and Analytics

85

Content Localization

83

Integrated Search

83

Microsite Management

82

Retargeting Capabilities

80

Predictive Recommendations

80

Vendor Capability Ratings

Average 82

Quality of Features

85

Business Value Created

84

Ease of Implementation

83

Usability and Intuitiveness

83

Ease of Data Integration

83

Ease of Customization

82

Vendor Support

81

Ease of IT Administration

81

Breadth of Features

80

Availability and Quality of Training

80

Product Strategy and Rate of Improvement

79

Shopify Plus Reviews

Emma B.

  • Role: Sales Marketing
  • Industry: Telecommunications
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Mar 2024

In Shopify Plus, personalize landing pages

Likeliness to Recommend

8 /10

What differentiates Shopify Plus from other similar products?

Shopify Plus provides marketers with unparalleled flexibility in tailoring landing pages to meet specific branding and marketing strategy requirements. The platform offers customizable templates and full control over HTML, CSS, and JavaScript, enabling marketers to execute their vision with precision. Unlike its counterparts, Shopify Plus seamlessly integrates with leading email marketing platforms, allowing for streamlined synchronization and automation of email campaigns with tailored landing pages.

What is your favorite aspect of this product?

The program offers comprehensive analytics on user behavior. It allows for efficient tracking of landing page performance and provides crucial insights for strategy refinement. Shopify Plus automatically optimizes landing pages for mobile devices, ensuring a seamless and responsive user experience across all platforms. For businesses with aggressive growth targets, the program offers unparalleled scalability, handling high traffic volumes without compromising performance.

What do you dislike most about this product?

Shopify Plus provides a solid foundation, but some users may find the limited integration options with certain third-party apps to be restrictive. Novice users seeking simple setups may face a slight learning curve due to the platform's robust customization capabilities.

What recommendations would you give to someone considering this product?

However, Shopify Plus is an essential tool for driving conversions with its seamless integration of landing pages and email campaigns, comprehensive analytics, and strong customization capabilities. Its scalability and mobile optimization further solidify its value proposition, effectively positioning themselves for accelerated growth and increased revenue. By recommending Shopify Plus to others, businesses can unlock untapped potential.

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Enables Productivity

Milind S.

  • Role: Information Technology
  • Industry: Retail
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Feb 2024

Feature-rich product with easy of integration

Likeliness to Recommend

8 /10

What differentiates Shopify Plus from other similar products?

Minimal cost of infrastructure maintenance

What is your favorite aspect of this product?

Powerful integration APIs and GraphQL

What do you dislike most about this product?

Difficult to customization the payments and checkout

What recommendations would you give to someone considering this product?

Good platform to start with

Pros

  • Helps Innovate
  • Reliable
  • Enables Productivity
  • Trustworthy

Olatayo O.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted May 2025

Is Shopify Plus Right for You? Key Considerations

Likeliness to Recommend

8 /10

What differentiates Shopify Plus from other similar products?

Shopify Plus stands out with its unmatched scalability, handling high traffic and sales without performance drops. It automatically allocates extra server resources, ensuring smooth operations during peak times. Additionally, it offers multi-channel selling (web, mobile, social media, marketplaces) and dedicated 24/7 support with a merchant success program. These features make it ideal for large brands, especially during busy seasons or product launches.

What is your favorite aspect of this product?

My favorite aspect of Shopify Plus is its powerful automation tools like Shopify Flow and Launchpad. They streamline operations by automating repetitive tasks, such as tagging customers, restocking products, and sending personalized emails. This not only saves time but also reduces errors, helping businesses scale efficiently while enhancing customer experiences.

What do you dislike most about this product?

The biggest drawback of Shopify Plus is its high cost. The premium pricing and additional transaction fees (without Shopify Payments) make it less accessible for small or early-stage businesses with lower sales volumes. While feature-rich, the expense can strain margins for growing brands.

What recommendations would you give to someone considering this product?

For businesses considering Shopify Plus, evaluate your growth needs first. It’s ideal for large brands needing scalability, automation (like Shopify Flow), and custom checkouts. However, smaller businesses may find the cost prohibitive. Start with a lower-tier plan and upgrade later as sales grow.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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