
What is Omnisend?
Trusted by 150k+ ecommerce businesses, Omnisend’s an all-in-one marketing platform is tailored for busy shop owners who have enough adventure in their ecommerce business already. Omnisend empowers online merchants to grow their businesses by building strong, personalized connections with their audience. Designed to save you time and increase your sales, it integrates directly with popular ecommerce platforms, allowing you to create beautifully designed email campaigns, send timely SMS messages, and automate repetitive marketing tasks effortlessly.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
91 Likeliness to Recommend
96 Plan to Renew
80 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
- Product Experience:
- 93%
- Negotiation and Contract:
- 87%
- Conflict Resolution:
- 92%
- Strategy & Innovation:
- 89%
- Service Experience:
- 93%
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+91 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Omnisend?
Pros
- Performance Enhancing
- Reliable
- Respectful
- Acts with Integrity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Auto-Responders
Email Delivery
A/B Testing
Segmentation
Dynamic Content
SPAM Compliance
Basic Reporting and Analytics
Mobile Optimized
Campaign Management
Contact Database
Content Authoring
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Product Strategy and Rate of Improvement
Availability and Quality of Training
Ease of IT Administration
Ease of Customization
Ease of Data Integration
Quality of Features
Usability and Intuitiveness
Vendor Support
Breadth of Features
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Email marketing & newsletters, built for impact

Omnisend Reviews

Rosie F.
- Role: C-Level
- Industry: Apparel
- Involvement: Initial Implementation
Submitted Jan 2022
Not for beginners
Likeliness to Recommend
What differentiates Omnisend from other similar products?
I didn't see much difference and wished that it did.
What is your favorite aspect of this product?
I love the automation and being able to see analytics within your email campaigns.
What do you dislike most about this product?
it is not easy to use, not for a beginner, and not a lot of templates for unique emails. Also I did not like the price.
What recommendations would you give to someone considering this product?
I don't think I would recommend, but if they were thinking about it I would tell them to make sure features meet their needs before purchasing.
Pros
- Trustworthy
- Respectful
- Fair
- Security Protects
Cons
- Charges for Enhancements
- Slower Product Innovation
- Commodity Features

Christine M.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted May 2021
Quick email marketing tool
Likeliness to Recommend
What differentiates Omnisend from other similar products?
It offers the ability to upload a large number of contacts to our account and create in-depth automation workflows at low cost, the automation templates are useful to get started, and the newsletter pop-up forms are not only easy to use but have a modern look, also the chat is a very important feature because the instant help reinforces the learning, it has given us the opportunity to have access to email marketing for which we are very grateful, they also provided instructions when I needed to validate my mailing list electronic.
What is your favorite aspect of this product?
My favorite feature is that I can create attractive forms and emails using the templates they provide, I also like that the automation functions are really easy to configure, I also love to see the performance of each campaign and the graphs that show a clear picture of the in-store purchases that were the result of clicks on our newsletter, the performance of each campaign, and the graphs that show a clear picture of the in-store purchases that were the result of clicks on our newsletter, I also love how shows the number of sales.
What do you dislike most about this product?
I think they should add more templates to carry out more personalized campaigns, but so far we have not had problems with this platform, our experience has been satisfactory.
What recommendations would you give to someone considering this product?
It is easy to use, its interface is clean and organized, it also provides functions and tools to create solid campaigns and increase customer acquisition and sales increases, fluidity at work, I recommend this tool 100%.
Pros
- Enables Productivity
- Effective Service
- Client's Interest First
- Transparent

pavan c.
- Role: Student Academic
- Industry: Education
- Involvement: End User of Application
Submitted May 2021
Best Ecommerce marketing with automation.
Likeliness to Recommend
What differentiates Omnisend from other similar products?
It provide templates which make easy to us for creating professional, stunning emails without any coding and customisation for our emails to fit our brand is very easy and we can add product also very easily and provide dynamic discount code. It easy to drag &drop content editor very fast and give us good automation which provide welcome message to customer and functionality are best like segmentation, retention analytics, customer lifecycle stage, sales dashboard, campaign and automation report, advance report and also increase our sales very fast though email,SMS,web push notification, Google retargetingsync etc very supportive software.
What is your favorite aspect of this product?
Being a well known in marketing and keep upto date everytime in business through marketing and in this very supportive omnisend which can use easily and also whoever visit to us they capture and give us contact detail and more information with customisable and then through automated message engaging very easily to them so very usefull to grow very fast make new customer.
What do you dislike most about this product?
Its not much problem happen till now but they can develop there feature day by day.
What recommendations would you give to someone considering this product?
If you want automation in marketing and want best customer this for you less load of work no worry for customer replie and you want make best loyalty for you brand you would to prefer and easily you can achieve your goals through this.
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Trustworthy