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Meltwater Group

Meltwater

Composite Score

7.4 /10

CX Score

7.6 /10

90 Reviews Write a Review

What is Meltwater?

Gain an experienced partner who will introduce you to what’s ahead, not behind. We were the first to introduce digital media monitoring, and now we’re the first to apply AI-driven media intelligence.

Company Details

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Meltwater Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Meltwater.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

79 Likeliness to Recommend

89 Plan to Renew

83 Satisfaction of Cost Relative to Value

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+82 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Meltwater?

5% Negative

7% Neutral

88% Positive

Pros

Performance Enhancing
Fair
Acts with Integrity
Inspires Innovation

Feature Ratings

Average 80

Social Asset Management

Social Media Channel Integration Outbound

Social Moderation and Workflow Management

Social Response Management

Social Media Channel Integration Inbound

Dashboards and Visualization

Campaign Execution

Social Post Archival

Sentiment Analysis

Trend Analysis

Contextual Analysis

Vendor Capability Ratings

Average 79

Quality of Features

Ease of Implementation

Breadth of Features

Ease of Data Integration

Usability and Intuitiveness

Ease of IT Administration

Business Value Created

Availability and Quality of Training

Ease of Customization

Vendor Support

Product Strategy and Rate of Improvement

Also Featured in...

Social Media Monitoring

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Meltwater Reviews

Kasey Peek K.

Role: Sales Marketing
Industry: Communications
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Feb 2021

Easy to use, straightforward and highly effective

Likeliness to Recommend

10 /10

What differentiates Meltwater from other similar products?

It is truly the best product for monitoring social media outlets and finding contacts! It takes the guessing out of the whole process.

What is your favorite aspect of this product?

The dashboard features makes this program a favorite. It allows for easy managing and information readily available to you.

What do you dislike most about this product?

The cost is somewhat high for the annual renewal.

What recommendations would you give to someone considering this product?

It will definitely help you streamline your media and improve your overall marketing process.

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Anne D.

Role: Sales Marketing
Industry: Engineering
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Jul 2020

Excellent reporting analytics tool

Likeliness to Recommend

9 /10

What differentiates Meltwater from other similar products?

Compared to other similar products, Meltwater is great for product or service marketing especially digital marketing activities that can improve the PR of the firm.

What is your favorite aspect of this product?

My favorite aspect of Meltwater is the reporting analytics that allows one to receive and send analytical reports at any time. This helps keep one on the know regarding ongoing activities.

What do you dislike most about this product?

There is nothing that I dislike about Meltwater.

What recommendations would you give to someone considering this product?

I would recommend any firm that engages with online marketing to try out Meltwater for improved results.

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

RUTH N.

Role: Information Technology
Industry: Technology
Involvement: IT Leader or Manager

Validated Review

Verified Reviewer

Submitted Jul 2020

Great Product

Likeliness to Recommend

9 /10

What differentiates Meltwater from other similar products?

Works on mobile as well as desktops. It comes as a complete social media marketing tool.

What is your favorite aspect of this product?

Allows you to do social media listening and engagement so you can gain perspective of your digital pool of clients and what they say about your product. Allows you to set up influencers that are key as contacts and this way you are able to see when they post though alerts and what they post and reply on their pages. It also allows you to make a contact list of these key influencers so that any time your brand has a new product or event or new news word can get out to them directly. It runs sentiment analysis on posts and is able to also create reports of the results of the analysis to see how people feel about your brand and products so that you can make better decisions concerning the same. The search function is very powerful as it allows you to set three keywords per search, this way one is able to filter posts that you are not interested in.

What do you dislike most about this product?

Honestly Meltwater has helped us greatly since we started using it in 2018 , the features keep on improving and so we dislike nothing about it.

What recommendations would you give to someone considering this product?

Meltwater is an amazing media intelligence and social monitoring software, it allows you do so much i the digital space so your brand can gain more influence. It offers capabilities such as sentiment analysis, tracking of conversations, management of contacts, filtering of keywords, client targeting, content management and even automatic publishing. The features are rich and very capable. I highly recommend Meltwater.

Pros

Continually Improving Product
Reliable
Enables Productivity
Unique Features

How We Deliver

Meltwater

What is Meltwater?

Company Details

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Meltwater Ratings

79 Likeliness to Recommend

89 Plan to Renew

83 Satisfaction of Cost Relative to Value

Emotional Footprint Overview

+82 Net Emotional Footprint

How much do users love Meltwater?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Social Asset Management Ability to access visual asset library with access permissions and expiry dates to be used on social media.

Social Media Channel Integration Outbound Ability to publish to social media services such as Facebook, Twitter, LinkedIn, YouTube, and more.

Social Moderation and Workflow Management Ability to create end-to-end routing and escalation workflows from social content.

Social Response Management Ability to respond in-band to social media posts; ability to execute post-time optimization.

Social Media Channel Integration Inbound Ability to monitor social media services, such as Facebook, Twitter, LinkedIn, YouTube, and more.

Dashboards and Visualization Ability to visualize data and create analytics dashboards.

Campaign Execution Ability to manage social and media assets: tools for social campaign execution, reporting, and analytics.

Social Post Archival Ability to archive social posts and platform activity to create an audit trail.

Sentiment Analysis Ability to analyze and uncover insights from attitudes and opinions expressed on social media.

Trend Analysis Ability to monitor trends and traffic on multiple social media sites.

Contextual Analysis Ability to use NLP, deep learning and semantic analysis to extract meaning from social posts.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Also Featured in...

Social Media Monitoring

Meltwater Reviews

Kasey Peek K.

Easy to use, straightforward and highly effective

Likeliness to Recommend

Pros

Anne D.

Excellent reporting analytics tool

Likeliness to Recommend

Pros

RUTH N.

Great Product

Likeliness to Recommend

Pros

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Title

Feature Ratings

Social Asset Management

Social Media Channel Integration Outbound

Social Moderation and Workflow Management

Social Response Management

Social Media Channel Integration Inbound

Dashboards and Visualization

Campaign Execution

Social Post Archival

Sentiment Analysis

Trend Analysis

Contextual Analysis

Vendor Capability Ratings

Quality of Features

Ease of Implementation

Breadth of Features

Ease of Data Integration

Usability and Intuitiveness

Ease of IT Administration

Business Value Created

Availability and Quality of Training

Ease of Customization

Vendor Support

Product Strategy and Rate of Improvement