What is HubSpot Marketing Hub?
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
1
Since last award
97 Plan to Renew
84 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+90 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Performance Enhancing
- Respectful
- Helps Innovate
- Reliable
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Campaign Management
Segmentation
Auto-Responders
Basic Reporting and Analytics
Email Templates
Sales Intelligence & Conversion Rates
Content Authoring
Contact Database
SPAM Compliance
A/B Testing
Vendor Capability Ratings
Business Value Created
Breadth of Features
Quality of Features
Product Strategy and Rate of Improvement
Usability and Intuitiveness
Availability and Quality of Training
Ease of Implementation
Ease of Customization
Ease of Data Integration
Ease of IT Administration
Vendor Support
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Marketing Platforms - Enterprise
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Website Analytics
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Marketing Automation - B2C
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Marketing Automation - B2B
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Social Media Monitoring
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A/B Testing
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HubSpot Marketing Hub Reviews
Jason M.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted Nov 2021
Great marketing and social media management
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
Excellent tool by which we have been able to take better advantage of email, monitor and evaluate the performance of each of the marketing campaigns we do, plus it has features that help me organize my daily tasks. It's a relief to know that I can count on such valuable tools as HubSpot Marketing Hub.
What is your favorite aspect of this product?
Its user interface is friendly and provides tools that help improve marketing performance. It integrates well with email platforms, and its analytics about marketing campaigns are pretty comprehensive and easy to interpret. Its reports serve as feedback to improve upcoming marketing campaigns.
What do you dislike most about this product?
It proposes a rather steep learning curve, which I understand is complex and complete software to perform marketing tasks.
What recommendations would you give to someone considering this product?
It works well, its interface is user-friendly, and its price is affordable for all types of companies, make sure its functions are what your company needs, and you will be making the best investment.
Pros
- Continually Improving Product
- Enables Productivity
- Trustworthy
- Unique Features
Harjeet K.
- Role: Human Resources
- Industry: Consulting
- Involvement: Business Leader or Manager
Submitted Nov 2021
Holy grail of digital marketing
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
HubsSpot is like a holy grail of features related to digital marketing. It is perfect for social media marketing, email marketing and analysis of campaigns. Its new, innovative and upgraded.
What is your favorite aspect of this product?
Its constantly upgrading with new and innovative features. It is giving so much new to use and experiment in improving the brand presence in digital world
What do you dislike most about this product?
Nothing as such. It is constantly working on its bugs and issues.
What recommendations would you give to someone considering this product?
Go for Hubspot as it is the single platform that offers numerous options of digital marketing to the brand.
Pros
- Unique Features
- Generous Negotitation
- Over Delivered
- Security Protects
Bala K.
- Role: Sales Marketing
- Industry: Consulting
- Involvement: End User of Application
Submitted Nov 2021
Amazing training materials. Don't miss it
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
Excellent training for digital marketers :)
What is your favorite aspect of this product?
Fast product with deep functionality
What do you dislike most about this product?
Slightly overpriced for the current scope
What recommendations would you give to someone considering this product?
Indeed good to go :) if you have 500+ contacts and want to try A/B testing and segmentation
Pros
- Helps Innovate
- Continually Improving Product
- Performance Enhancing
- Unique Features
