What is HubSpot Marketing Hub?
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
91 Likeliness to Recommend
98 Plan to Renew
87 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+93 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Effective Service
- Performance Enhancing
- Helps Innovate
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Marketing Automation
Advanced Campaign Management
Marketing Asset Management
Marketing Workflow Management
Marketing Analytics
Marketing Operations Management
Social Media Marketing Management
Community Marketing Management
Multi Channel Integration
Mobile Marketing Management
Advanced Data Segmentation
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Breadth of Features
Ease of Data Integration
Availability and Quality of Training
Quality of Features
Ease of IT Administration
Usability and Intuitiveness
Ease of Customization
Product Strategy and Rate of Improvement
Vendor Support
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Marketing Automation - B2C
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Marketing Automation - B2B
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Social Media Monitoring
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Email Marketing
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A/B Testing
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HubSpot Marketing Hub Reviews
Ayot A.
- Role: Human Resources
- Industry: Other
- Involvement: End User of Application
Submitted Nov 2024
Fantastic product
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
HubSpot Marketing Hub is the most valuable when used as a tool for marketing in specific niches. This has effectively offered us the opportunity to develop targeted campaigns to our key accounts and record high level of response.
What is your favorite aspect of this product?
The email experience and email campaigns are without a doubt the best part of the HubSpot. As a Marketer, I love the ability to take advantage of the email signatures to create custom and targeted points of contact.
What recommendations would you give to someone considering this product?
Even though the tool can be quite daunting because of it's depth. It can help support us is so helpful. Definitly helpful to just send a quick note and get a response right away.
Pros
- Trustworthy
- Efficient Service
- Client Friendly Policies
- Transparent
Kennedy o.
- Role: Operations
- Industry: Other
- Involvement: End User of Application
Submitted Nov 2024
Fantastic product
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
HubSpot Marketing Hub is its user-friendly interface and powerful automation tools. It's easy to set up workflows, manage campaigns, and track performance all in one place
What is your favorite aspect of this product?
HubSpot Marketing Hub is that it helps businesses attract, engage, and convert customers through great digital marketing tools. It also includes solutions for sales, customer service, and customer relationship management. It's a great CRM. I love marketing automation and social media management
What recommendations would you give to someone considering this product?
Easy integration support with 3rd party vendors and software's Excellent all in one platform for forms, opted in email campaigns, prospect tracking, and website analytics
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Carlos E.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted Oct 2024
Can attract new customers
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
With automated workflows for tasks, communications, and lead tracking, advanced automation saves time. Real-time data for campaign optimization and ROI measurement is provided by comprehensive reporting.
What is your favorite aspect of this product?
I'm drawn to HubSpot Marketing Hub. I can organize and run multi-channel campaigns using paid advertising, social media, and email integration. Create pop-ups, landing pages, and forms to attract potential customers.
What do you dislike most about this product?
Managing a large number of leads can slow down the system if it is not managed well.
What recommendations would you give to someone considering this product?
For search engine content optimization, blog administration, and report analytics, as well as for creating comprehensive reports on campaigns, site traffic, and return on investment, I suggest HubSpot Marketing Hub.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing