What is HubSpot Marketing Hub?
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
1
Since last award
97 Plan to Renew
84 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+90 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Performance Enhancing
- Respectful
- Helps Innovate
- Reliable
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Campaign Management
Segmentation
Auto-Responders
Basic Reporting and Analytics
Email Templates
Sales Intelligence & Conversion Rates
Content Authoring
Contact Database
SPAM Compliance
A/B Testing
Vendor Capability Ratings
Business Value Created
Breadth of Features
Quality of Features
Product Strategy and Rate of Improvement
Usability and Intuitiveness
Availability and Quality of Training
Ease of Implementation
Ease of Customization
Ease of Data Integration
Ease of IT Administration
Vendor Support
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Marketing Platforms - Enterprise
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Website Analytics
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Marketing Automation - B2C
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Marketing Automation - B2B
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Social Media Monitoring
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A/B Testing
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HubSpot Marketing Hub Reviews
Sanudi G.
- Role: Information Technology
- Industry: Technology
- Involvement: IT Development, Integration, and Administration
Submitted Jan 2022
Superb product to ease your marketing automation!
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
HubSpot Marketing Hub is a huge time-saver, very intuitive and has an incredible customer support compared to other similar products!
What is your favorite aspect of this product?
Hubspot's Smart Content feature is my favorite feature! For emails and landing pages, I can show unique information, forms, and images to specific people based on different contact list
What do you dislike most about this product?
I dislike the CTA buttons in this software. We use them in every upsell email because they're certainly more effective than other button-links, but the CTA system is old-fashioned compared to the other modern features in hubspot.
What recommendations would you give to someone considering this product?
If you're a small/medium scale business and aren't aware of what modern technology can actually accomplish, HubSpot will be great for you. If you're a more advanced or larger company, you're probably better off integrating various tools together that stay with the times and offer more rapid product development!
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Vanessa Maria B.
- Role: Sales Marketing
- Industry: Finance
- Involvement: End User of Application
Submitted Jan 2022
The customer management system
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
Its tracking email feature is good which tells when email opens. The support is great and helpful. They keep communicating you until the issue is resolved. Their technologies are up to date and according to trend. Their training sessions are available so you can quick learn from there.
What is your favorite aspect of this product?
It is well suited for large business who can afford a good Customer management software for their company. It did not only help our company as CRM but in sales and marketing too. It helped us increasing our business in better way.
What do you dislike most about this product?
It is little bit costly as compared to other similar platforms. There is still some problem with some features while using it. Integration with other vendors and suppliers should be made better. It is not affordable by small enterprises. Its design is little bit confusing too.
What recommendations would you give to someone considering this product?
It is well suited for large business who can afford a good Customer management software for their company. Recommended to all of them.
Pros
- Client's Interest First
- Helps Innovate
- Continually Improving Product
- Reliable
Rebecca K.
- Role: Sales Marketing
- Industry: Gaming and Hospitality
- Involvement: End User of Application
Submitted Jan 2022
An exceptional product for email marketing.
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
HubSpot Marketing Hub is our best application for email marketing purposes. One fact i like about it is how it allows us market our services online without sending marketers to the field to engage with customers physically. It has reduced our cost and improved marketing strategies. With HubSpot Marketing Hub, we can engage with customers and business partners around the world.
What is your favorite aspect of this product?
HubSpot Marketing Hub enables us to send outbound emails within seconds, building and personalizing emails and manage email lists. It allows us to collaborate easily and efficiently with our customers regardless of where they are. I like how the customer support team sacrifice their times to respond to our cases.
What do you dislike most about this product?
I have used HubSpot Marketing Hub for many years and it has been of great help to me and my organization. It is a brilliant and amazing platform for email marketing.
What recommendations would you give to someone considering this product?
To all prospective customers out there, i urge them to consider HubSpot Marketing Hub since it is the safest, easiest and fastest Application for email marketing.
Pros
- Helps Innovate
- Enables Productivity
- Unique Features
- Inspires Innovation
