What is HubSpot Marketing Hub?
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
1
Since last award
97 Plan to Renew
84 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+90 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Performance Enhancing
- Respectful
- Helps Innovate
- Reliable
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Campaign Management
Segmentation
Auto-Responders
Basic Reporting and Analytics
Email Templates
Sales Intelligence & Conversion Rates
Content Authoring
Contact Database
SPAM Compliance
A/B Testing
Vendor Capability Ratings
Business Value Created
Breadth of Features
Quality of Features
Product Strategy and Rate of Improvement
Usability and Intuitiveness
Availability and Quality of Training
Ease of Implementation
Ease of Customization
Ease of Data Integration
Ease of IT Administration
Vendor Support
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Marketing Platforms - Enterprise
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Website Analytics
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Marketing Automation - B2C
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Marketing Automation - B2B
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Social Media Monitoring
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A/B Testing
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HubSpot Marketing Hub Reviews
Dennis M.
- Role: Sales Marketing
- Industry: Insurance
- Involvement: Business Leader or Manager
Submitted Sep 2022
It has completely revolutionized our marketing
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
It combines so many features under one roof and is incredibly intuitive and easy to use
What is your favorite aspect of this product?
The ease of use and the ability to execute so many different tasks in one platform
What do you dislike most about this product?
Dealing with support can be hit or miss, also there are so many modules to add on that you sometimes will need to pay extra for a module just to use a single feature
What recommendations would you give to someone considering this product?
Speak with other users with similar use cases
Pros
- Continually Improving Product
- Reliable
- Performance Enhancing
- Enables Productivity
Renee J.
- Role: Sales Marketing
- Industry: Gaming and Hospitality
- Involvement: End User of Application
Submitted Sep 2022
"Excellent software for marketing."
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
This software is superior than competitors because it provides more useful features and has excellent support.
What is your favorite aspect of this product?
Email marketing, campaign automation, and customer relationship management (CRM) are just a few of the capabilities that can be found in HubSpot Marketing Hub, a digital marketing solution that unifies all the tools you need to generate effective marketing campaigns throughout your buyers' journeys. What I enjoy most about this program is that: - You don't need to be a skilled designer to develop good-looking CTAs (Calls-To-Action) that convert leads into purchases. To aid marketers in creating call-to-action (CTA) buttons for targeted content, the platform includes a CTAs builder.
What do you dislike most about this product?
It could be time-consuming and difficult to set up. In most cases, you'll need the assistance of a marketing firm or other Hubspot partner in order to get started.
What recommendations would you give to someone considering this product?
Full of useful features for any sort of advertising drive, this tool comes highly recommended from me.
Pros
- Reliable
- Trustworthy
- Unique Features
- Efficient Service
Angela L.
- Role: Sales Marketing
- Industry: Food and Beverage
- Involvement: End User of Application
Submitted Sep 2022
"Excellent platform that is simple to use."
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
The HubSpot Marketing Hub stands out from the competition because of its user-friendliness and extensive set of tools. One of HubSpot's many strengths is that the company regularly releases new versions of its software, allowing us to make rapid adjustments to our approach.
What is your favorite aspect of this product?
Email marketing, social media marketing, and the administration of contacts and mailing lists are all strong points for Hubspot. Particularly appealing to me are the processes, the flexibility to divide viewers into several groups, and the statistics.
What do you dislike most about this product?
A lot of the landing pages stink. There must be greater adaptability in the design. As an added downside, I also dislike how Hubspot social prevents me from tagging LinkedIn users and businesses.
What recommendations would you give to someone considering this product?
Because of its user-friendliness and fun interface, as well as its numerous useful functions for organizations of all kinds, particularly in the marketing and sales departments, I wholeheartedly endorse HubSpot Marketing Hub.
Pros
- Helps Innovate
- Continually Improving Product
- Enables Productivity
- Trustworthy
