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What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Email Marketing category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

88 Likeliness to Recommend

97 Plan to Renew

84 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

+89 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

1% Negative
6% Neutral
93% Positive

Pros

  • Performance Enhancing
  • Respectful
  • Helps Innovate
  • Reliable

Feature Ratings

Average 85

Email Delivery

89

Campaign Management

87

Segmentation

86

Auto-Responders

86

Basic Reporting and Analytics

85

Sales Intelligence & Conversion Rates

83

Content Authoring

83

Email Templates

83

Contact Database

83

A/B Testing

82

SPAM Compliance

82

Vendor Capability Ratings

Average 83

Business Value Created

86

Breadth of Features

85

Quality of Features

84

Product Strategy and Rate of Improvement

84

Ease of Implementation

83

Usability and Intuitiveness

83

Availability and Quality of Training

83

Ease of Customization

82

Ease of Data Integration

82

Ease of IT Administration

81

Vendor Support

80

HubSpot Marketing Hub Reviews

Shubhi A.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Aug 2024

Easy-to-use marketing automation and CRM software

Likeliness to Recommend

8 /10

What differentiates HubSpot Marketing Hub from other similar products?

Super easy to use and intuitive!

What is your favorite aspect of this product?

Robust tool that is user-friendly and has plenty of integrations for all business needs.

What do you dislike most about this product?

Limited customization options and can have a learning curve.

What recommendations would you give to someone considering this product?

Great tool for landing pages and email workflows!

Pros

  • Effective Service
  • Client Friendly Policies
  • Helps Innovate
  • Continually Improving Product

Ryan C.

  • Role: Sales Marketing
  • Industry: Agriculture
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Jul 2024

Best CRM on the market

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

It can offer a variety of solutions in automation, control and activity management

What is your favorite aspect of this product?

Being able to manage my activities and schedule them

What do you dislike most about this product?

Difficulty automating tasks, validation needs to be done manually

What recommendations would you give to someone considering this product?

Evaluate the size of your team and the need for the plan, understand which one suits you best

Pros

  • Respectful
  • Helps Innovate
  • Continually Improving Product
  • Reliable

Cons

  • Commodity Features
  • Vendor's Interest First
  • Leverages Incumbent Status

Anurag G.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Jun 2024

Fantastic product and easy to use but little pricy

Likeliness to Recommend

8 /10

What differentiates HubSpot Marketing Hub from other similar products?

Its content management and marketing automation Its User friendly interface

What is your favorite aspect of this product?

Its integrated CRM Its Focus on Inbound marketing Its user friendly interface

What do you dislike most about this product?

Its price "Bit pricey" Its limited customization option

What recommendations would you give to someone considering this product?

Must be clear about their goals and primary objectives of using Hubspot. Must take the free trial before premium.

Pros

  • Reliable
  • Enables Productivity
  • Trustworthy
  • Inspires Innovation

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