What is Hootsuite?
Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard. With Hootsuite, users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions from one dashboard.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
86 Likeliness to Recommend
91 Plan to Renew
1
Since last award
83 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+88 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Hootsuite?
Pros
- Respectful
- Enables Productivity
- Efficient Service
- Caring
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Social Media Channel Integration Inbound
Social Moderation and Workflow Management
Social Media Channel Integration Outbound
Dashboards and Visualization
Social Post Archival
Campaign Execution
Social Response Management
Trend Analysis
Sentiment Analysis
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Ease of Data Integration
Quality of Features
Ease of IT Administration
Usability and Intuitiveness
Ease of Customization
Vendor Support
Availability and Quality of Training
Breadth of Features
Product Strategy and Rate of Improvement
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Hootsuite Reviews
Xavier V.
- Role: C-Level
- Industry: Entertainment
- Involvement: End User of Application
Submitted Feb 2022
Scheduling unlimited posts from a single dashboard
Likeliness to Recommend
What differentiates Hootsuite from other similar products?
While most of the solutions available either just let you manage ads and analytics, HootSuite Social Media Management Enterprise allows multiple social media accounts (50+) to be connected to a single dashboard and have their publications programmed. What's great also is that messages can be accessed in a single place, hereby saving a lot of time, from accessing multiple accounts to replying to messages, posts and comments.
What is your favorite aspect of this product?
I love the fact that on the Enterprise plan, our support team are automatically assigned posts or comments to respond This automated feature really take social media management and monitoring to a whole new level, optimizing our sales. Customer support also is amazing, being available 24/7 for any query.
What do you dislike most about this product?
The pricing for the Business and Enterprise plans are a little expensive in my opinion. These should be adjusted accordingly.
What recommendations would you give to someone considering this product?
Hootsuite offers a full 30-days free trial where you can test all of their features. Do give it a try. The single fact that it let you preview how your posts will look like when published will make you fall in love with the solutions and adopt it for the long term Overall, Hootsuite Social Media Management Enterprise is one of the best available solutions when it comes to managing multiple social media accounts in a professional way. I recommend.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Rachael W.
- Role: Industry Specific Role
- Industry: Healthcare
- Involvement: End User of Application
Submitted Feb 2022
Hootsuite simplifies social media management
Likeliness to Recommend
What differentiates Hootsuite from other similar products?
Reliable posting of content and identifies the best time to publish the posts.
What is your favorite aspect of this product?
I love how easy it is to use Hootsuite for social media management. I am able to connect and manage all my social media platforms. It makes it simple to keep track of all my social media accounts in one place, and the scheduling feature is really helpful for keeping my accounts updated. I also appreciate all the different reports that are available, which help me track how my social media campaigns are performing. The interface is user-friendly and easy to navigate, and the support team is always quick to help if I have any questions.
What do you dislike most about this product?
The only downside is that it can be a little pricey, but it's worth it for all the features it offers, as well as the convenience and peace of mind.
What recommendations would you give to someone considering this product?
I would definitely recommend Hootsuite to anyone looking for an efficient way to manage their social media. The platform is easy to use and has a ton of great features, like the ability to schedule posts ahead of time. It's also great for tracking analytics and measuring the impact of your social media campaigns.
Pros
- Enables Productivity
- Trustworthy
- Efficient Service
- Effective Service
Vivian Francos ..
- Role: Sales Marketing
- Industry: Media
- Involvement: Initial Implementation
Submitted Feb 2022
Easy to intall and create SM campaing
Likeliness to Recommend
What differentiates Hootsuite from other similar products?
Otheer has Hashtag traking options
What is your favorite aspect of this product?
Dashboard so clear
What do you dislike most about this product?
Hashtag traking is a handicap ! need to implement this !
What recommendations would you give to someone considering this product?
Easy way to create social media campaign
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
