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HootSuite

Hootsuite

Composite Score
8.7 /10
CX Score
8.8 /10
Category
Hootsuite
8.7 /10

What is Hootsuite?

Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard. With Hootsuite, users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions from one dashboard.

Company Details


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Awards & Recognition

Hootsuite won the following awards in the Social Media Management - Midmarket category

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Hootsuite Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Hootsuite.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

86 Likeliness to Recommend

91 Plan to Renew

83 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+88 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Hootsuite?

5% Negative
7% Neutral
88% Positive

Pros

  • Respectful
  • Enables Productivity
  • Efficient Service
  • Caring

Feature Ratings

Average 85

Social Media Channel Integration Inbound

87

Social Moderation and Workflow Management

86

Social Media Channel Integration Outbound

86

Dashboards and Visualization

86

Social Post Archival

85

Campaign Execution

85

Social Response Management

85

Trend Analysis

82

Sentiment Analysis

81

Vendor Capability Ratings

Average 82

Ease of Implementation

85

Business Value Created

83

Ease of Data Integration

83

Quality of Features

82

Ease of IT Administration

82

Usability and Intuitiveness

82

Ease of Customization

81

Vendor Support

81

Availability and Quality of Training

81

Breadth of Features

80

Product Strategy and Rate of Improvement

80

Hootsuite Reviews

Kristina P.

  • Role: Sales Marketing
  • Industry: Transportation
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Mar 2022

Easy to use

Likeliness to Recommend

10 /10

What differentiates Hootsuite from other similar products?

Able to manage several social media platforms on one and schedule posts for all at the same time.

What is your favorite aspect of this product?

The ability to schedule posts across multiple social sites at once.

What do you dislike most about this product?

Would like to have alert tones for incoming messages.

What recommendations would you give to someone considering this product?

Definitely utilize the publisher tool as it saves tons of time during the week.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Joana F.

  • Role: Industry Specific Role
  • Industry: Communications
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2022

Easy to use

Likeliness to Recommend

6 /10

What differentiates Hootsuite from other similar products?

The reliability of the data we get

What is your favorite aspect of this product?

Costumizable repiorts

What do you dislike most about this product?

Some paid report data

What recommendations would you give to someone considering this product?

Do a free trial to learn if the is the perfect product for your company

Pros

  • Trustworthy
  • Saves Time
  • Transparent
  • Reliable

Jose R.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2022

Enhance your social media control with Hootsuite

Likeliness to Recommend

8 /10

What differentiates Hootsuite from other similar products?

Getting up and running with Hootsuite is quick. Customer’s entire their profile after entering the required account information in addition to social media credentials. Hootsuite supports Twitter profiles, Facebook profiles, Pages, and agencies, LinkedIn profiles, businesses and, groups, WordPress blogs, Instagram profiles, YouTube channels, and has most these days been focused on including higher video-first support for Social media platform like fb, Instagram, Twitter, and YouTube.

What is your favorite aspect of this product?

Underneath reports, there is a listing of all reports selected, as well as any saved drafts. To feature a brand new content supply and get admission to it at once from the 'Compose' box to your Hootsuite dashboard, you go to the Hootsuite App directory, search for the content material source you want to add and deploy the app. The Analytics control panel, which you get to from the principle left-hand slide-out menu, is made from several templates to be used in reporting and visualizing acquired data. Despite the fact that Hootsuite lists the whole library of templates, the professional plan limits what you could access.

What do you dislike most about this product?

As an instance, having such a lot of social networks and profiles performing inside the interface, especially at the pro stage, can get puzzling given the fact there's a lot hobby taking region within someone tab. For me, the interface tends to be truly overwhelming. I choose something a touch much less crowded.

What recommendations would you give to someone considering this product?

Even as get right of entry to apps is first-class, it's far yet some other factor to cope with. Recommended to all. 

Pros

  • Reliable
  • Efficient Service
  • Effective Service
  • Inspires Innovation

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