This content is currently locked.

Your current McLean & Company subscription does not include access to this content. Contact your account representative to gain access to Premium SoftwareReviews.

Contact Your Representative
Or Call Us:
+1-877-281-0480 (US/CAN) or
+1-703-544-9513 (International)
Heap Logo
Heap Logo
Heap, Inc.

Heap

Composite Score
7.3 /10
CX Score
7.2 /10
Category
Heap
7.3 /10

What is Heap?

Heap is a digital insights platform that makes it easy to surface and act on the most valuable insights that are hidden in your user data. Heap combines a complete and trustworthy digital data foundation with advanced data science capabilities so teams have comprehensive tools to yield insights, move faster, and optimize customer journeys in an ever-changing marketplace.

Company Details


Need Assistance?

We're here to help you with understanding our reports and the data inside to help you make decisions.

Get Assistance

Awards & Recognition

Heap won the following awards in the Product Analytics category

Heap Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Heap.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

86 Likeliness to Recommend

3
Since last award

100 Plan to Renew

77 Satisfaction of Cost Relative to Value

6
Since last award


{y}
{name}

Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+79 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Heap?

0% Negative
16% Neutral
84% Positive

Pros

  • Reliable
  • Enables Productivity
  • Respectful
  • Acts with Integrity

Feature Ratings

Average 79

Analytics and Reporting

86

Data Integrity

84

Marketing Analytics

81

Data Warehousing

80

Conversion Analysis

80

Data Analysis and Survey Function

79

Audience Segmentation

79

Data Management

78

API Framework

76

Device and Browser Analytics

76

Mobile Functionality

72

Vendor Capability Ratings

Average 77

Ease of IT Administration

82

Availability and Quality of Training

81

Ease of Data Integration

80

Quality of Features

79

Ease of Customization

79

Product Strategy and Rate of Improvement

79

Vendor Support

79

Breadth of Features

78

Ease of Implementation

76

Business Value Created

75

Usability and Intuitiveness

74

Heap Reviews

  • Role: Operations
  • Industry: Education
  • Involvement: End User of Application
Validated Review
Anonymous Reviewer

Submitted Jan 2023

Cost effective and unique from.others

Likeliness to Recommend

8 /10

Pros

  • Helps Innovate
  • Efficient Service
  • Effective Service
  • Caring

Priya A.

  • Role: C-Level
  • Industry: Gaming and Hospitality
  • Involvement: Vendor Selection and Purchasing
Validated Review
Verified Reviewer

Submitted Jan 2023

The best product analytics tool

Likeliness to Recommend

9 /10

What differentiates Heap from other similar products?

The tool is VERY flexible and allows you to create a wide variety of queries, graphs and searches.

What is your favorite aspect of this product?

Unlike other tools you have full control of what you want to query and how it will be displayed.

What do you dislike most about this product?

Their support system can be pretty slow to resolve issues. But their answers are usually thoughtful and thorough.

What recommendations would you give to someone considering this product?

Amazing Tool. Must Purchase

Pros

  • Performance Enhancing
  • Enables Productivity
  • Trustworthy
  • Unique Features

Angela W.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Oct 2022

Heap allows us to accurately analyze our web pages

Likeliness to Recommend

9 /10

What differentiates Heap from other similar products?

We use this software to view and analyze the behavior of users of our pages and mobile applications, to know in depth every step they take within them and thus improve our services and customer service. I like it because its data is in real time and every piece of information is automatically recorded in the system, making it easier to view.

What is your favorite aspect of this product?

It is a very easy to use and friendly tool, which makes it intuitive. It allows to visualize the events that occur on the pages and applications in real time, it also generates very detailed reports of all the activity in general, showing the metrics, clicks and participation of each user. It automatically captures every movement made by users, so that everything is recorded and analysis and monitoring is much more effective.

What do you dislike most about this product?

I would like its configuration to be a little simpler, since you have to enter data manually, which makes the process long. I would also like the panels to be a little more customizable to adapt them to the needs of the company and customers. On some occasions we have needed the help of the technical service and their response has been slow and late.

What recommendations would you give to someone considering this product?

Heap is great for any product that has traffic. This would be good for an e-commerce cart experience or any type of checkout experience. It's also great for capturing conversion metrics for financial customers or leads. Find friction points in your flow and where users leave your flow.

Pros

  • Continually Improving Product
  • Efficient Service
  • Effective Service
  • Inspires Innovation

Most Popular Heap Comparisons