Google Analytics

What differentiates Google Analytics from other similar products?

Being owned by Google provides a high data processing capacity and information diversification which allows a wide coverage in data analysis and statistics.

What is your favorite aspect of this product?

The data provided is able to draw a user profile through the access behavior and the trace left in its navigation through the accessed pages, conversions, content and selected products. In addition to extracting information and providing user traffic statistics such as regions and cities of origin.

What do you dislike most about this product?

The platform met my expectations, it provides me with the main tools for daily use. It is not complete, but it meets the needs as a source to identify contacts.

What recommendations would you give to someone considering this product?

It is a tool that provides precious information for decision making, being able to evaluate precise data and through synthesized reports helps a lot at the moment of evaluating the best marketing strategy, content choice, and product selection to be worked on with the target audience.

What differentiates Google Analytics from other similar products?

Of course, it is packed with various features, but the most useful point is that the most useful report is that the sharing report is highly customizable. You can change the format of the chart, as well as the period and elements. By generating it as a PDF periodically and distributing it by email or in a meeting, the access status can be shared more easily. access status can be shared more easily.

What is your favorite aspect of this product?

You can use it for free by simply installing a tag. As you will be able to see user movements such as sessions, migration rates, and withdrawal rates, you will be able to see how users are using your site and you will be able to see the good points and improvements of your site. You can also link to a spreadsheet and automatically get the numbers you want to get each day. When it comes to creating creatives, It's safe to presume that users will recognize why this design is effective.

What do you dislike most about this product?

Does comprehension require a fairly high level of knowledge? Although it specializes in site analysis, it has a certain degree of freedom, so I think it is difficult for beginners.

What recommendations would you give to someone considering this product?

I use it to improve the site and see the profitability. By looking at the service information page and seeing if the user is performing as expected, we can discover improvements to the site. If there is a website and it affects the performance of the business to some extent, I think confirmation is essential. Since Google Analytics has more than enough functions, such as conversion measurement, it is of course possible to verify the correctness in terms of marketing, but it is also possible to visually verify the user behavior and measure the number of clicks on each element automatically.

What differentiates Google Analytics from other similar products?

Simple and easy to use analytics. Can quickly be customised for individual businesses and needs.

What is your favorite aspect of this product?

Real-time tracking and customers on-site now.

What do you dislike most about this product?

Can be complicated to integrate with Google Tag Manager

What recommendations would you give to someone considering this product?

Get it and study online courses to help you explore all of the useful features.