What is Dynamics 365 Customer Insights?
Use an intuitive and flexible customer data platform (CDP) to unlock insights and power personalized customer experiences. Unify all your customer data across the full range of sources to get a single view of customers in real time. Deliver personalized, responsive, and connected customer journeys using built-in AI and analytics.
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Real user data aggregated to summarize the product performance and customer experience.
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84 Likeliness to Recommend
1
Since last award
95 Plan to Renew
1
Since last award
86 Satisfaction of Cost Relative to Value
2
Since last award
Emotional Footprint Overview
+85 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Dynamics 365 Customer Insights?
Pros
- Respectful
- Security Protects
- Client Friendly Policies
- Fair
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Advanced Campaign Management
Marketing Operations Management
Marketing Workflow Management
Marketing Analytics
Email Marketing Automation
Marketing Asset Management
Advanced Data Segmentation
Community Marketing Management
Multi Channel Integration
Social Media Marketing Management
Mobile Marketing Management
Vendor Capability Ratings
Business Value Created
Ease of Implementation
Usability and Intuitiveness
Product Strategy and Rate of Improvement
Ease of Data Integration
Ease of Customization
Quality of Features
Breadth of Features
Availability and Quality of Training
Ease of IT Administration
Vendor Support
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Dynamics 365 Customer Insights Reviews
Ronald A.
- Role: Industry Specific Role
- Industry: Other
- Involvement: Business Leader or Manager
Submitted Jul 2023
A complete automation solution.
Likeliness to Recommend
What differentiates Dynamics 365 Customer Insights from other similar products?
The best part about Dynamic 365 Marketing is that it helps businesses develop and maintain respectful connections with their customers. This platform is very flexible and offers the best options. Utilising Dynamics 365 Marketing has many advantages, including the ability to nurture leads, segment clients, and automate marketing efforts. Additionally, Dynamics 365 Marketing provides users with insights into customer behavior, enabling businesses to make wiser marketing choices.
What is your favorite aspect of this product?
What I like best about Dynamics 365 is that it integrates seamlessly with various applications and Microsoft products, ensuring a seamless and effective workflow across my organization. It also has a user-friendly interface, personalized customer experiences, advanced segmentation and targeting, comprehensive analytics and reporting, and Microsoft’s incredible support. I appreciate how simple it is to visualize data and create rapid charts! It makes analytics extremely simple and straightforward.
What do you dislike most about this product?
The user interface is not very simple. Furthermore, it is fairly complicated and costly for the majority of people.
What recommendations would you give to someone considering this product?
It includes a blend of CRM and ERP skills to help me manage my business or enterprise more easily. Using artificial intelligence techniques, I can analyze and identify customer behaviors. I can learn about customers. It gives methods for increasing consumer involvement. It also provides for simple cost management and finance management for my projects, as well as the development of product strategy. I appreciate being able to go into a customer’s journey and observe how they interact with my platforms and content.
Pros
- Efficient Service
- Respectful
- Reliable
- Performance Enhancing
Richard G.
- Role: Sales Marketing
- Industry: Telecommunications
- Involvement: End User of Application
Submitted Apr 2023
ERP system with above-average user interface
Likeliness to Recommend
What differentiates Dynamics 365 Customer Insights from other similar products?
Microsoft Dynamics 365 Business Central accompanies all users confidently in their daily work and has only a few weaknesses. This means that there can be minimal delays when loading new content and that some functions cannot be understood directly without additional instructions. By using this product, it is very convenient to be able to manage collectively on the server side. Although the amount of man-hours required for management has increased, it is extremely useful for reducing security risks.
What is your favorite aspect of this product?
One of the best features of this software is that it is easy to use and intuitive to understand. Customization is easy and no training is required; everything there is to know about B2B leads, corporate leads, and customers. By sharing data from the application and marketing automation, it helps us align our sales and marketing processes. The support team is knowledgeable and helpful and finds the right customers quickly thanks to Microsoft's artificial intelligence capabilities. Both medium-sized companies and large corporations base their productivity mainly on the most efficient use of resources.
What do you dislike most about this product?
However, I would like to see an improvement in the navigation design. There are always concerns about cost and performance.
What recommendations would you give to someone considering this product?
We use Microsoft Dynamics 365 to track our customers, systems, and data across the company. My managers appreciate how easy it is to track our sales projects and set sales goals. It helps us integrate all of our employer portal data and processes into one system. We sell online solutions that update the CRM and the portal at the same time. I, task tracking is my favorite feature because it is tailored to the specific needs of each client. To this day, I will never forget the conversation I had with my customer about the project. It also helps our sales reps follow up with leads and manage their past interactions.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Cesar Q.
- Role: Sales Marketing
- Industry: Food and Beverage
- Involvement: IT Leader or Manager
Submitted Mar 2023
Quite intuitive tool
Likeliness to Recommend
What differentiates Dynamics 365 Customer Insights from other similar products?
Unlike other tools, we ourselves have the possibility of mentioning that this is unique and that it has no competition because the licenses are paid by consensus for use, which makes it quite unique and also that they have the possibility of adapting various applications.
What is your favorite aspect of this product?
What I love most about this tool is that you can export any information that is needed in Excel, in addition to the fact that the platform shows us once the emails have been opened, which allows us to have a better interaction with consumers.
What do you dislike most about this product?
Since we are using this instrument we ourselves have not found a single failure of this product, rather we are very comfortable with this instrument.
What recommendations would you give to someone considering this product?
One of the reasons why we can recommend this tool is because the stability level is of great quality, in addition to the fact that it also has a degree of authorization that reduces error rates.
Pros
- Helps Innovate
- Continually Improving Product
- Performance Enhancing
- Enables Productivity