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Chatfuel Logo
Chatfuel Logo
Chatfuel

Chatfuel

Composite Score
7.1 /10
CX Score
7.4 /10
Category
Chatfuel
7.1 /10

What is Chatfuel?

Chatfuel is a #nocode chatbot solution for WhatsApp, Facebook, Instagram, and Messenger. Chatfuel is a global team on a mission to simplify the way businesses communicate with their customers via conversational marketing and messaging.

Company Details


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Awards & Recognition

Chatfuel won the following awards in the Chatbots category

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Chatfuel Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Chatfuel.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

80 Likeliness to Recommend

Down 2
Since last award

78 Plan to Renew

Down 2
Since last award

81 Satisfaction of Cost Relative to Value

Up 1
Since last award


Emotional Footprint Overview

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Emotional Footprint Overview

Product Experience:
91%
Negotiation and Contract:
82%
Conflict Resolution:
75%
Strategy & Innovation:
93%
Service Experience:
82%

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+84 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Chatfuel?

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13% Negative
8% Neutral
79% Positive

Pros

  • Inspires Innovation
  • Over Delivered
  • Security Protects
  • Appreciates Incumbent Status

Feature Ratings

Average 79

Personalized Service

85

Multi-channel

84

Voice or Text Input

84

Integration With CRM

83

Wayfinding

82

Learning and Adaptability

82

Translation

82

Workflow Processing

81

Scheduled Availability

80

Natural Language Processing

78

Application Programming Interface

77

Vendor Capability Ratings

Average 72

Usability and Intuitiveness

82

Quality of Features

79

Ease of Implementation

77

Breadth of Features

76

Product Strategy and Rate of Improvement

73

Ease of Customization

72

Business Value Created

72

Ease of IT Administration

71

Availability and Quality of Training

69

Ease of Data Integration

68

Vendor Support

62

Chatfuel Reviews

Rohit K.

  • Role: Information Technology
  • Industry: Consulting
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jun 2025

live support widget aids my customers

Likeliness to Recommend

8 /10

What differentiates Chatfuel from other similar products?

chatfuel’s live support widget beats octane ai for on-site help, with a chat pop-up that’s quick. it’s my digital concierge for web visitors.

What is your favorite aspect of this product?

the widget embeds on my site, answering “shipping” queries via bot, resolving 60% of chats. i can hand off to agents, cutting response time by 20%.

What do you dislike most about this product?

widget’s pro-only at $15/month, and my free plan missed it, forcing email support.

What recommendations would you give to someone considering this product?

for site help, chatfuel’s widget is a customer win.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Enables Productivity
  • Trustworthy

Pritika R.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Jun 2025

User-friendly chatbot builder

Likeliness to Recommend

8 /10

What differentiates Chatfuel from other similar products?

Its intuitive drag-and-drop interface combined with powerful integrations and AI-driven chatbot features.

What is your favorite aspect of this product?

The ease of setting up automated customer interactions without coding and the strong integration with messaging platforms.

What do you dislike most about this product?

Limited advanced customization options and occasional challenges scaling for very complex workflows.

What recommendations would you give to someone considering this product?

Invest time in learning its automation capabilities and leverage templates to speed up deployment.

Pros

  • Saves Time
  • Helps Innovate
  • Continually Improving Product
  • Reliable

Kristen M.

  • Role: Operations
  • Industry: Education
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Nov 2023

Super easy to use

Likeliness to Recommend

9 /10

What differentiates Chatfuel from other similar products?

Ease of Use: Chatfuel is known for its user-friendly interface and ease of use, allowing users to design and deploy chatbots with minimal technical expertise. Visual Design Interface: The platform often employs a visual design interface that enables users to build chatbots through a drag-and-drop process. This can be particularly appealing to users who prefer a more intuitive design experience.

What is your favorite aspect of this product?

Facebook Messenger Integration: Chatfuel specializes in creating chatbots specifically for Facebook Messenger. If your primary channel is Facebook Messenger, this specialization could be a key differentiator.

What do you dislike most about this product?

Honestly these isn't anything I don't like.

What recommendations would you give to someone considering this product?

Understand Your Audience: Consider the preferences and behaviors of your target audience. Understanding your audience helps you design a chatbot that resonates with users and provides value. Explore the Platform: Take advantage of any free trials or demos offered by Chatfuel. Explore the platform's features, user interface, and overall capabilities to ensure they align with your requirements.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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