What is Buffer?
A better way to manage social media for your business. Buffer makes it easy to manage your business's social media accounts. Schedule posts, analyze performance, and collaborate with your team — all in one place.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
88 Likeliness to Recommend
1
Since last award
90 Plan to Renew
1
Since last award
85 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+90 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Buffer?
Pros
- Reliable
- Efficient Service
- Effective Service
- Respectful
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Social Media Channel Integration Outbound
Social Moderation and Workflow Management
Social Media Channel Integration Inbound
Campaign Execution
Social Post Archival
Dashboards and Visualization
Social Response Management
Social Asset Management
Trend Analysis
Contextual Analysis
Sentiment Analysis
Vendor Capability Ratings
Ease of Implementation
Ease of Data Integration
Quality of Features
Usability and Intuitiveness
Ease of IT Administration
Business Value Created
Ease of Customization
Availability and Quality of Training
Vendor Support
Breadth of Features
Product Strategy and Rate of Improvement
Buffer Reviews
Bohuslava Z.
- Role: C-Level
- Industry: Technology
- Involvement: IT Leader or Manager
Submitted May 2022
Reduce amount of time spent on SMM
Likeliness to Recommend
What differentiates Buffer from other similar products?
Availability, easy to use
What is your favorite aspect of this product?
User experience, design
What do you dislike most about this product?
sometimes can be buggy
What recommendations would you give to someone considering this product?
I like the UX, it's better than within competitors, so you should like the product
Pros
- Helps Innovate
- Performance Enhancing
- Enables Productivity
- Unique Features
Chris J.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted May 2022
Very simple to use, love chrome extension.
Likeliness to Recommend
What differentiates Buffer from other similar products?
Ease to publish by quoting from the article using the Chrome extension.
What is your favorite aspect of this product?
Easy to publish by quoting or sellecting from the article using the Chrome extension.
What do you dislike most about this product?
Sometimes Linkedin unlinks.
What recommendations would you give to someone considering this product?
Use the test option to evaluate, it won't dissapoint.
Pros
- Continually Improving Product
- Helps Innovate
- Reliable
- Performance Enhancing
Hope D.
- Role: Sales Marketing
- Industry: Gaming and Hospitality
- Involvement: End User of Application
Submitted May 2022
"Awesome way to organize my posts"
Likeliness to Recommend
What differentiates Buffer from other similar products?
how easy it is to use the program.
What is your favorite aspect of this product?
It is one of the most current and cutting-edge tools for managing our social media accounts, as well as allowing us to schedule and organize posts based on time, which makes our work easier and more efficient. For example, we no longer have to wait for an exact time for a post or something like that to go live. The only thing we'd have to worry about is making sure everyone knows what they're doing.
What do you dislike most about this product?
I don't like the service since it occasionally publishes a publication that I didn't want to post... If some people were ahead of me and others were behind, it would be nice if they could accommodate my request since this is an annoyance and makes me look terrible with the page count. There is still a chance that this is just a short-term problem, but you could either fix it or provide us with the answer. It would be wonderful if they fixed this.
What recommendations would you give to someone considering this product?
To automate social media posts, Buffer is a great option because it's one of the most popular services in its field and has a long history of success, which makes us a little skeptical, but we should still give it an opportunity because his services have never been bad for me and he's reasonable in pricing, which is why I recommend him.
Pros
- Unique Features
- Efficient Service
- Effective Service
- Saves Time
