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Buffer Inc

Buffer

Composite Score
8.8 /10
CX Score
8.9 /10
Category
Buffer
8.8 /10

What is Buffer?

A better way to manage social media for your business. Buffer makes it easy to manage your business's social media accounts. Schedule posts, analyze performance, and collaborate with your team — all in one place.

Company Details


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Awards & Recognition

Buffer won the following awards in the Social Media Management - Enterprise category

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Buffer Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Buffer.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

88 Likeliness to Recommend

1
Since last award

90 Plan to Renew

1
Since last award

85 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Buffer?

2% Negative
5% Neutral
93% Positive

Pros

  • Reliable
  • Efficient Service
  • Effective Service
  • Respectful

Feature Ratings

Average 84

Social Media Channel Integration Outbound

88

Social Moderation and Workflow Management

88

Social Media Channel Integration Inbound

87

Campaign Execution

87

Social Post Archival

87

Dashboards and Visualization

85

Social Response Management

85

Social Asset Management

84

Trend Analysis

81

Contextual Analysis

81

Sentiment Analysis

79

Vendor Capability Ratings

Average 84

Ease of Implementation

89

Ease of Data Integration

88

Quality of Features

85

Usability and Intuitiveness

85

Ease of IT Administration

84

Business Value Created

84

Ease of Customization

84

Availability and Quality of Training

82

Vendor Support

81

Breadth of Features

80

Product Strategy and Rate of Improvement

80

Buffer Reviews

Harshali R.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Nov 2024

Helps to business Grow Over Social Media

Likeliness to Recommend

8 /10

What differentiates Buffer from other similar products?

I can easily integrate my social media channels in Buffer and take seconds to schedule the posts. I can track the impression and reach with the analytical features of this tool.

What is your favorite aspect of this product?

Very simple interface to scheduling posts make my work easy and save time.

What do you dislike most about this product?

Nothing in mind any negative points.

What recommendations would you give to someone considering this product?

Effective tool to manage social media and affordable also.

Pros

  • Helps Innovate
  • Reliable
  • Inspires Innovation
  • Caring

Jason W.

  • Role: Information Technology
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2024

Easily Schedule Posts for All Your Social Media

Likeliness to Recommend

9 /10

What differentiates Buffer from other similar products?

Buffer stands out from tools like Hootsuite and Sprout Social due to its ease of use! I love how it makes managing social media enjoyable. What's great is that it emphasizes teamwork, allowing multiple people to work together without stress. Other tools may have more advanced functions but Buffer keeps us productive and organized without being overly complicated.

What is your favorite aspect of this product?

Being holding out with features like advanced scheduling, team collaboration, and insightful analytics, Buffer makes sure that your posts reach the proper audience at the right time. Plus, its user-friendly interface makes it easy to create a consistent and visually appealing social media presence in a very short time. My favorite aspect of Buffer is its user-friendly interface which makes scheduling posts super easy. I also love the team collaboration feature. It lets everyone work together smoothly ensuring that we never miss a post and keep our social media active.

What do you dislike most about this product?

One minor issue that I found with Buffer is occasional confusion when scheduling across time zones. It occasionally switches between GMT and EST by making it difficult to plan posts but it’s not a deal breaker, it does require a bit of extra attention here.

What recommendations would you give to someone considering this product?

Based on my experience, Buffer is a great helpful software for managing social media. However, if you are just starting then I recommend you to try the free trial first and this way, you can see if it fits your needs and preferences before committing to a paid plan since it is a sensible way to explore its features without any risk.

Pros

  • Helps Innovate
  • Reliable
  • Unique Features
  • Saves Time

Lucia C.

  • Role: Finance
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2024

All About the Buffer

Likeliness to Recommend

9 /10

What differentiates Buffer from other similar products?

It is a feature-rich platform with the most promising features including a drag-and-drop interface, it simplifies the management of social media. Its major functions include creating the social media content, analyzing that content, and then making a schedule to publish the content on different social media platforms making it essential for all the social media dealers in the market.

What is your favorite aspect of this product?

It has proved a great social media management tool for my organization. It is feasible for all to use it individually and by the proper team. Its way of scheduling tasks, user-friendly interface, and extensive analysis power, make it a promising tool for me to handle multiple accounts at once. Another important feature which I love the most is, simplicity and efficiency in terms of configuration, this makes it usable for both beginners and experts in my company.

What do you dislike most about this product?

I have been using this device for a long time and yes I found some drawbacks in its functioning which I think should be improved for better working exercise. It lacks some advanced features such as in-built social listening tool making it enable for customers to know about the mentioned brands. Also, its scheduling capabilities are less comprehensive as compared to other similar products.

What recommendations would you give to someone considering this product?

This is a very good and fit-in tool for individuals as well as for companies who need authentic and credible social media management tools. Its scheduling and analytic tools are very useful to streamline our workflow and social media marketing. It also helps to review our social Media strategies to maximize our proactive approach.

Pros

  • Performance Enhancing
  • Unique Features
  • Inspires Innovation
  • Saves Time

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