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Buffer Inc

Buffer

Composite Score
8.8 /10
CX Score
8.9 /10
Category
Buffer
8.8 /10

What is Buffer?

A better way to manage social media for your business. Buffer makes it easy to manage your business's social media accounts. Schedule posts, analyze performance, and collaborate with your team — all in one place.

Company Details


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Awards & Recognition

Buffer won the following awards in the Social Media Management - Enterprise category

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Buffer Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Buffer.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

88 Likeliness to Recommend

1
Since last award

90 Plan to Renew

1
Since last award

85 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Buffer?

2% Negative
5% Neutral
93% Positive

Pros

  • Reliable
  • Efficient Service
  • Effective Service
  • Respectful

Feature Ratings

Average 84

Social Media Channel Integration Outbound

88

Social Moderation and Workflow Management

88

Social Media Channel Integration Inbound

87

Campaign Execution

87

Social Post Archival

87

Dashboards and Visualization

85

Social Response Management

85

Social Asset Management

84

Trend Analysis

81

Contextual Analysis

81

Sentiment Analysis

79

Vendor Capability Ratings

Average 84

Ease of Implementation

89

Ease of Data Integration

88

Quality of Features

85

Usability and Intuitiveness

85

Ease of IT Administration

84

Business Value Created

84

Ease of Customization

84

Availability and Quality of Training

82

Vendor Support

81

Breadth of Features

80

Product Strategy and Rate of Improvement

80

Buffer Reviews

Ben D.

  • Role: C-Level
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Feb 2023

Buffer makes it simple to achieve success.

Likeliness to Recommend

10 /10

What differentiates Buffer from other similar products?

We have had a good experience with Buffer and have no plans to transfer anytime soon. Simple to use and effective for organizing and scheduling social media postings across several channels, it delivers as promised.

What is your favorite aspect of this product?

Personally, I'm most intrigued by Buffer's capacity to monitor our activity across many, significant social media networks in real time. My company relies heavily on the aforementioned in order to assess the efficacy of its marketing initiatives and identify its strengths and shortcomings in consumer engagement across all of its social media channels.

What do you dislike most about this product?

The thing I dislike most about the service is that it occasionally publishes a different magazine than the one I requested. I'd appreciate it if they could adjust for the fact that some of the pages are ahead of schedule while others are behind; it's an aggravating mistake that reflects poorly on me. Yet, I have faith that you, with your assistance, can fix this temporarily. If this could be fixed, it would be fantastic.

What recommendations would you give to someone considering this product?

It's quite straightforward to use and has helped me save a lot of time over the course of a month by reducing my time spent on posting to half an hour. In the past, I used Buffer to schedule my social media posts weeks in advance, but now I use it instead of the individual applications since it's so simple to share the same content across many networks at once.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Daniel G.

  • Role: Sales Marketing
  • Industry: Telecommunications
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Feb 2023

An easy yet efficient instrument

Likeliness to Recommend

10 /10

What differentiates Buffer from other similar products?

Unlike other products we have the possibility to mention that this is unique because it has an analysis function which allows the presentation of reports and the monitoring of the tasks or jobs that will be mounted on social networks.

What is your favorite aspect of this product?

What I love most about this product is that buffer is improving over and over again, in terms of program and is constantly looking for ways to be more compatible and at the same time wants to be cutting edge. In addition to that, in other words, perfect because you can plan the publications so that they are published at a desired time and on the expected day.

What do you dislike most about this product?

From my special criteria we have not found fault with this product, we ourselves have the possibility to mention that it is an admirable tool for the use of everything that we provide, for which we are happy with the product.

What recommendations would you give to someone considering this product?

We can recommend it because buffer is generally an effective tool for planning posts on many platforms, and this helps streamline the business journey.

Pros

  • Performance Enhancing
  • Unique Features
  • Efficient Service
  • Inspires Innovation

Orlando P.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Feb 2023

A quite ideal platform for your social networks.

Likeliness to Recommend

9 /10

What differentiates Buffer from other similar products?

Unlike other tools, I can mention that this one is unique since the client interface is quite intuitive and simple to use, in addition to simplifying the programming and publication of content on various platforms.

What is your favorite aspect of this product?

What I love most about this tool is that the analyzes are provided and are very useful, in addition to the fact that it works with each of the social networks, and it is quite easy to use, and it can be coordinated on multiple platforms.

What do you dislike most about this product?

Since we have used it ourselves, we have not found a failure in this product, rather we have the possibility of mentioning that it offers quite important tools at a very reasonable cost, and customer service is quite fast.

What recommendations would you give to someone considering this product?

One of the reasons that makes it possible for us to recommend this tool, the first is that it has quite useful features, it has admirable technology, and it is quite easy to plan instantly, which makes it outstanding for which we propose it.

Pros

  • Continually Improving Product
  • Performance Enhancing
  • Enables Productivity
  • Saves Time

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