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Buffer Logo Award Winner Product Badge
Buffer Logo Award Winner Product Badge
Buffer Inc

Buffer

Composite Score
8.8 /10
CX Score
8.9 /10
Category
Buffer
8.8 /10

What is Buffer?

A better way to manage social media for your business. Buffer makes it easy to manage your business's social media accounts. Schedule posts, analyze performance, and collaborate with your team — all in one place.

Company Details


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Awards & Recognition

Buffer won the following awards in the Social Media Management - Enterprise category

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Buffer Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Buffer.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

88 Likeliness to Recommend

1
Since last award

90 Plan to Renew

1
Since last award

85 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Buffer?

2% Negative
5% Neutral
93% Positive

Pros

  • Reliable
  • Efficient Service
  • Effective Service
  • Respectful

Feature Ratings

Average 84

Social Media Channel Integration Outbound

88

Social Moderation and Workflow Management

88

Social Media Channel Integration Inbound

87

Campaign Execution

87

Social Post Archival

87

Dashboards and Visualization

85

Social Response Management

85

Social Asset Management

84

Trend Analysis

81

Contextual Analysis

81

Sentiment Analysis

79

Vendor Capability Ratings

Average 84

Ease of Implementation

89

Ease of Data Integration

88

Quality of Features

85

Usability and Intuitiveness

85

Ease of IT Administration

84

Business Value Created

84

Ease of Customization

84

Availability and Quality of Training

82

Vendor Support

81

Breadth of Features

80

Product Strategy and Rate of Improvement

80

Buffer Reviews

Emily K.

  • Role: C-Level
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Aug 2023

Very helpful tool for managing social media

Likeliness to Recommend

9 /10

What differentiates Buffer from other similar products?

I find the system very easy to use and fairly intuitive. When there's an issue with one social media platform or another, it's pretty easy to fix without clicking around in a bunch of different places.

What is your favorite aspect of this product?

I like that it makes it easy to share my posts on several social media channels easily and without too much fiddling around

What do you dislike most about this product?

Sometimes the posting of things takes a ling time so you're just staring at the screen until the thing posts

What recommendations would you give to someone considering this product?

Genera;lly I'm very hapy with the product, and it really helps me manage my social media easily and seamlessly..

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Unique Features

Aaliyah V.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Aug 2023

The best social media management platform.

Likeliness to Recommend

8 /10

What differentiates Buffer from other similar products?

Buffer has changed the way I manage my social media user accounts, and I’ve been using it for years. The application’s scheduling function saved my life, and it’s overall simple to use. I have more time in the day now that I can schedule my social media postings ahead of time. In addition, the analytics tool is excellent, providing me with detailed information on the performance of my postings through all of my channels. Whenever I had a query, the support staff was quick to respond and quite helpful.

What is your favorite aspect of this product?

Buffer is an excellent social media management tool that I strongly suggest. It has a plethora of features that make managing many social media accounts in one location simple. Buffer’s user-friendly interface is one of my favorite features. The design is simple, making it easy to plan content, track engagement, and analyze performance. Customer service is also excellent, with courteous and competent staff on hand to answer any questions. Overall, Buffer is a wonderful tool for anyone trying to improve their online presence and streamline their social media management.

What do you dislike most about this product?

I’ve been using Buffer for years with no issues. The simple platform makes managing many social media accounts easy. The scheduling feature has assisted me in planning and producing content ahead of time. Analytics also shows my social media performance. Buffer has outperformed my expectations, and I’ve had no issues.

What recommendations would you give to someone considering this product?

Buffer allows me to schedule social media posts ahead of time so I can focus on creating great content. Buffer analyses various social media posts and recommends changes based on the results of the analysis. It also allows me to build a quick website that can be utilized to drive visitors to my social media sites. Buffer makes it feasible and smooth to schedule content across many social media networks from a single interface. The user interface is also outstanding.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Cons

  • Charges for Enhancements
  • Leverages Incumbent Status

Yasemin D.

  • Role: Information Technology
  • Industry: Consulting
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Aug 2023

Easy-to-Manage, Must Have

Likeliness to Recommend

8 /10

What differentiates Buffer from other similar products?

We are using this toll to have content scheduled for countries' social media accounts in our region and it works well

What is your favorite aspect of this product?

I like the fast that how can I schedule a post for multiple platforms.

What do you dislike most about this product?

I do not think anything specific but sometimes connecting business manager accounts for Facebook would be tricky.

What recommendations would you give to someone considering this product?

I'd recommend them to use this tool efficiently as much as possible and integrate grammarly.com into it.

Pros

  • Trustworthy
  • Efficient Service
  • Effective Service
  • Inspires Innovation

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