What is Zapier?
Zapier is a no-code automation platform that connects over 8,000 different web applications (like Gmail, Slack, and Salesforce) to automate workflows without requiring coding knowledge.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
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Since last award
97 Plan to Renew
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Since last award
84 Satisfaction of Cost Relative to Value
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Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+93 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Zapier?
Pros
- Enables Productivity
- Saves Time
- Reliable
- Performance Enhancing
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Real Time Integration
iPaaS
Exception Handling and Notifications
Data Quality Profiling and Cleansing
Synchronization and Replication
Data Virtualization
Batch Integration
Data Security
Metadata Management
Administrative Features
API Management and Orchestration
Vendor Capability Ratings
Ease of Implementation
Quality of Features
Business Value Created
Breadth of Features
Ease of Data Integration
Usability and Intuitiveness
Ease of Customization
Ease of IT Administration
Product Strategy and Rate of Improvement
Availability and Quality of Training
Vendor Support
Zapier Videos
Inside Zapier: A Step-by-Step Guide to Our Interview Process
Building Your Future at Zapier: Benefits, Growth, and Career Development
DIBE as DNA: Shaping our Product and Workplace
Remote, Together: How Zapier Thrives in a Distributed World
Life at Zapier: The Perks of a Remote-First Workplace
Your First Days at Zapier: A Global Welcome
What Our Team Loves About Recruiting at Zapier
Zapier Reviews
Jennifer S.
- Role: C-Level
- Industry: Food and Beverage
- Involvement: Business Leader or Manager
Submitted May 2024
Universally Acclaimed By Businesses For A Reason
Likeliness to Recommend
What differentiates Zapier from other similar products?
Without overly complex code and backend information, Zapier is incredibly simple to implement. As bootstrapped start up founders, we were able to have admin support integrate Zapier into our infrastructure rather than expensive engineers that could be focused on other areas to develop our app.
What is your favorite aspect of this product?
The incredibly intuitive and simple dashboard to create your integrations with easy clicks to add accounts was an absolute lifesaver and cost savings to our business
What do you dislike most about this product?
I can't think of one thing I dislike
What recommendations would you give to someone considering this product?
Create a list of the programs you utilize and compare it to Zapier's integration list. You'll find it's very inclusive. Spend 10 minutes watching YouTube videos on how to utilize Zapier and you'll see why it's favored so highly in the tech and business community.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Anuj V.
- Role: Information Technology
- Industry: Technology
- Involvement: IT Leader or Manager
Submitted Apr 2024
Synchronizing data flow in efficient manner !
Likeliness to Recommend
What differentiates Zapier from other similar products?
Zapier's automation and integration features are quite intuitive and interactive which ensures smooth data flow between two applications or from one source to another. Leading marketing campaigns, generation of sales leads and automating routine tasks and activities is easiest and quickest with Zapier without any hassle. It is cost effective integration app and is quite affordable with regard to other competitive products. Most complicated integrations are managed in most efficient manner as the application is easy to use and is robust enough to flexibly managed integration and data flow from one app to another
What is your favorite aspect of this product?
Automating workflows and applications was never this easy before deployment of Zapier in our ecosystem. It enables organizations to strengthen the work tasks by automation and reducing any manual entry. All manual interventions are eliminated by Zapier easily. Editing, sharing and integrating data in just a single click without any error.
What do you dislike most about this product?
No issues seen till now. Its works smooth and does not pose any integration challenge ever
What recommendations would you give to someone considering this product?
Browse well about the features and functionalities and check with peers about its real utilities. It is important to check other competitive products in the market and compare qualitatively before final purchase
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Enables Productivity
Nick B.
- Role: Information Technology
- Industry: Technology
- Involvement: IT Development, Integration, and Administration
Submitted Dec 2025
Effortless workflow automation tool
Likeliness to Recommend
What differentiates Zapier from other similar products?
Zapier has allowed us to create complex, multi-step automations across thousands of applications quickly and intuitively. Its prebuilt templates, intuitive drag-and-drop interface, and conditional logic features make workflow creation much more accessible.
What is your favorite aspect of this product?
Zapier has transformed how I manage repetitive tasks by automating data transfers between my apps. I love how easy it is to create workflows, even without any technical background. The platform allows me to trigger actions automatically whenever specific conditions are met in apps.
What do you dislike most about this product?
The mobile app, while convenient, lacks full functionality compared to the desktop version, making on-the-go workflow management somewhat limited. The feature I find clunky.
What recommendations would you give to someone considering this product?
I would ask you to map out your workflows in order to identify repetitive tasks that can be automated efficiently. Also, to get full leverage of Zapier, you should start with prebuilt templates to quickly test automation possibilities and understand how triggers and actions work.
Pros
- Continually Improving Product
- Performance Enhancing
- Efficient Service
- Inspires Innovation