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Wondershare Filmora Logo Award Winner Product Badge
Wondershare Filmora Logo Award Winner Product Badge
Wondershare Technology

Wondershare Filmora

Composite Score
8.6 /10
CX Score
9.0 /10
Category
Wondershare Filmora
8.6 /10

What is Wondershare Filmora?

Filmora is a video editor designed for those who want to create engaging, professional-looking content. It comes with a user-friendly toolkit and a built-in library consisting of effects and resources that users can use to eliminate hassles and devote their energy to creativity regardless of their skill level.

Company Details


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Awards & Recognition

Wondershare Filmora won the following awards in the AI Video Generation & Editing category

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Wondershare Filmora Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Wondershare Filmora.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

85 Likeliness to Recommend

97 Plan to Renew

84 Satisfaction of Cost Relative to Value


Emotional Footprint Overview

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Emotional Footprint Overview

Product Experience:
96%
Negotiation and Contract:
91%
Conflict Resolution:
97%
Strategy & Innovation:
94%
Service Experience:
98%

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+95 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Wondershare Filmora?

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3% Negative
0% Neutral
97% Positive

Pros

  • Helps Innovate
  • Performance Enhancing
  • Enables Productivity
  • Efficient Service

Feature Ratings

Average 83

Text-To-Video/Speech

90

Avatars

87

Screen Recording

85

Commenting

85

Artificial Intelligence and Natural Language Processing

83

Translation

82

Customization and Editing

82

Templates

81

Automated Captions

80

Vendor Capability Ratings

Average 82

Ease of Implementation

87

Vendor Support

87

Ease of IT Administration

86

Quality of Features

84

Usability and Intuitiveness

83

Business Value Created

81

Breadth of Features

81

Ease of Data Integration

80

Availability and Quality of Training

80

Product Strategy and Rate of Improvement

79

Ease of Customization

78

Wondershare Filmora Reviews

Jeff R.

  • Role: Sales Marketing
  • Industry: Media
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jun 2025

Ease, Efficiency, and Effectiveness

Likeliness to Recommend

9 /10

What differentiates Wondershare Filmora from other similar products?

The ease of use and set-up.

What is your favorite aspect of this product?

The AI options and stock library of assets.

What do you dislike most about this product?

At times, the program bogs your computer down.

What recommendations would you give to someone considering this product?

Be sure your computer is strong enough to handle the load.

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Enables Productivity

Cons

  • Charges for Enhancements

Tolani B.

  • Role: Information Technology
  • Industry: Entertainment
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Jun 2025

A solid video editor that balances ease of use

Likeliness to Recommend

8 /10

What differentiates Wondershare Filmora from other similar products?

Its user-friendly interface combined with a wide variety of templates and effects that simplify video creation for beginners and casual editors alike.

What is your favorite aspect of this product?

The intuitive drag-and-drop timeline and easy-to-use effects library that lets me create decent videos quickly without frustration.

What do you dislike most about this product?

The audio editing tools feel limited and sometimes glitchy, which slows down my workflow and forces me to use other software for sound fixes.

What recommendations would you give to someone considering this product?

If you're new to video editing or want something straightforward with plenty of creative options, Filmora is a great choice, but be ready to supplement it for advanced audio or color work.

Pros

  • Continually Improving Product
  • Enables Productivity
  • Inspires Innovation
  • Caring

Karan J.

  • Role: Information Technology
  • Industry: Engineering
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Apr 2025

Video Editor with Pro Features

Likeliness to Recommend

9 /10

What differentiates Wondershare Filmora from other similar products?

Filmora strikes a balance between simplicity and power, offering drag-and-drop editing with advanced features like motion tracking, keyframing, and AI tools—without the steep learning curve of more complex editors like Premiere Pro.

What is your favorite aspect of this product?

My favorite aspect is the intuitive interface—it's easy enough for beginners but still packed with creative tools, transitions, and effects that let you produce polished videos quickly.

What do you dislike most about this product?

The free version adds a watermark to exports, and some advanced features or effects are locked behind additional paid add-ons or subscriptions.

What recommendations would you give to someone considering this product?

Filmora is a great choice for content creators, YouTubers, and hobbyists who want powerful editing without getting overwhelmed. Try the free version to get a feel for it, and consider upgrading if you're ready to produce high-quality videos consistently.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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