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Twilio MessagingX Logo Award Winner Product Badge
Twilio

Twilio MessagingX

Composite Score
8.2 /10
CX Score
7.9 /10
Category
Twilio MessagingX
8.2 /10

What is Twilio MessagingX?

Send and receive messages at scale with Messaging APIs. Twilio Messaging supports cloud-scale APIs for SMS, WhatsApp, and chat. Twilio's Cloud communications platform provides the building blocks to add messaging, voice, and video in your web and mobile applications.

Company Details


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Awards & Recognition

Twilio MessagingX won the following awards in the SMS Marketing category

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Twilio MessagingX Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Twilio MessagingX.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

90 Likeliness to Recommend

91 Plan to Renew

74 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+80 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Twilio MessagingX?

7% Negative
3% Neutral
90% Positive

Pros

  • Reliable
  • Enables Productivity
  • Performance Enhancing
  • Includes Product Enhancements

Feature Ratings

Average 87

Text Messaging

96

Application Integration

90

Communication Archive

89

Opt-in

89

Scheduled Messaging

89

Surveys Feedback

87

Mobile Marketing Management

86

Social Media Marketing Management

81

Mobile Payments

75

Marketing Analytics

75

Loyalty Promotions Management

73

Vendor Capability Ratings

Average 89

Quality of Features

93

Business Value Created

92

Product Strategy and Rate of Improvement

90

Usability and Intuitiveness

90

Ease of Data Integration

87

Breadth of Features

87

Ease of Implementation

87

Vendor Support

86

Availability and Quality of Training

86

Ease of Customization

84

Ease of IT Administration

75

Twilio MessagingX Reviews

Anthony B.

  • Role: Operations
  • Industry: Healthcare
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2022

Ideal for sending out messages to clients

Likeliness to Recommend

9 /10

What differentiates Twilio MessagingX from other similar products?

Twilio Messaging lets me send out group text messages to large lists of people that include several hundred cellphones all at the same time. This helps me to be more productive when new opportunities are made available. I asked our technical specialist and she said that Twilio was the only service capable of sending hundreds of messages at the same time without a delay.

What is your favorite aspect of this product?

My favourite aspect of using Twilio Messaging is how I am able to send a message to several hundred people at the same time and be sure they received it immediately. We had been using another messaging service previously and it would get delayed, with messages trickling out over one or two days. This was not beneficial to us as by then the opportunity had expired, or we would have missed good candidates for the position.

What do you dislike most about this product?

The web control panel is really complicated! I would like to see them make Twilio Messaging easier to use for the non-technical users. I'm sure they would increase their market share if everyone was able to use it.

What recommendations would you give to someone considering this product?

When using Twilio Messaging I recommend you pick a local telephone number. The reason for my thinking of doing this is that it looks better to have a local telephone number appearing on the screen as opposed to a number on the other side of the country. You can choose any area code you want with this service.

Pros

  • Helps Innovate
  • Includes Product Enhancements
  • Continually Improving Product
  • Reliable

Srawan K.

  • Role: C-Level
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Feb 2022

Excellent product with amazing effectiveness

Likeliness to Recommend

9 /10

What differentiates Twilio MessagingX from other similar products?

Effectiveness and ease of API integration.

What is your favorite aspect of this product?

Pure automation. Account top-up and service delivery of SMS through API are so in sync that once integrated, we rarely bothered about the service.

What do you dislike most about this product?

Pricing-wise we've been dealing with other service providers that are significantly cheap, but Twilio's effectiveness knocks others out of the park, so we make peace with pricing.

What recommendations would you give to someone considering this product?

This is a good vendor for SMS delivery. I'd recommend not to think much about pricing and go ahead and implement it readily in your solution stack.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Jonathan H.

  • Role: Information Technology
  • Industry: Entertainment
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Feb 2022

Very high quality but overpriced

Likeliness to Recommend

8 /10

What differentiates Twilio MessagingX from other similar products?

Twilio has a large range of services related to telecoms. It is not just text messaging. They also have voice telephone services, fax, and various authentication services. It is convenient to have all these services from a single provider and control panel.

What is your favorite aspect of this product?

My favourite aspect of using Twilio Messaging is having all the various services under one control panel. I can quickly create a new telephone number and use it with messaging and VOIP, without having to have separate providers. This is efficient technically, and also efficient for billing, which can be a challenge in a small business.

What do you dislike most about this product?

I dislike the big company feel that Twilio has become. I want to give cheaper providers / underdogs a chance, so I expect we will plan to migrate some of our messaging services to alternative providers this year or next year.

What recommendations would you give to someone considering this product?

I recommend to someone considering this product, to read through the technical documentation (which is laid out very clearly), to see if it is a fit for your own architecture. It was a great fit for ours, which made implementation a pleasure.

Pros

  • Helps Innovate
  • Reliable
  • Enables Productivity
  • Saves Time

Cons

  • Commodity Features
  • Less Inspiring
  • Leverages Incumbent Status

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