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Semrush

Semrush

Composite Score
8.8 /10
CX Score
8.8 /10
Semrush
8.8 /10

What is Semrush?

Semrush is a leading online visibility management software-as-a-service platform. With over 50 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 140 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.

Company Details


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Awards & Recognition

Semrush won the following awards in the Search Engine Optimization category

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Semrush Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Semrush.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

1
Since last award

95 Plan to Renew

1
Since last award

82 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+86 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Semrush?

3% Negative
6% Neutral
91% Positive

Pros

  • Performance Enhancing
  • Trustworthy
  • Reliable
  • Enables Productivity

Feature Ratings

Average 85

Keyword Research

89

Competition Analysis

88

Rank Tracking

86

Content Optimization

84

Backlink Tools

84

Analytics and Reporting

84

Auditing

84

On-Page Tracker/Optimization

83

Local SEO

81

Alerts

79

Vendor Capability Ratings

Average 81

Ease of Implementation

85

Business Value Created

85

Breadth of Features

85

Quality of Features

84

Usability and Intuitiveness

81

Ease of IT Administration

81

Product Strategy and Rate of Improvement

80

Ease of Data Integration

79

Availability and Quality of Training

78

Vendor Support

78

Ease of Customization

78

Semrush Reviews

Ayrton C.

  • Role: Finance
  • Industry: Finance
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Oct 2021

This is an excellent tool for SEO and social media

Likeliness to Recommend

10 /10

What differentiates Semrush from other similar products?

As an in-house SEO at a technology business, SEMrush's Competitive Intelligence add-on has been invaluable. Because we're a small company, traditional SEO strategies can't tell us apart from other educational institutions, however Market Explorer helps us to create specialized market listings with our competitors. This has given us insight into the demographics and psychographics of our competitors' target audiences. The traffic analysis tool backed up this information by providing more specifics on the target population, including user itineraries. In less than a year of using the program, we've more than doubled our user base and presence.

What is your favorite aspect of this product?

All of my analytics work, including Google Analytics, Google Adwords, and SEO, can be done on a single platform. Much easy to use than the competition, and updated much more frequently. We used the Keyword Magic Tool, the subject research tool, the SEO content template, and the CI add-on to create user-centric SEO content research that ranks. - Technical SEO: Site audit activities allow us to monitor the state of the website more simply and objectively. My employer prefers figures and graphs over simply saying, "Hey, I fixed this," thus the percentages are useful for him, This is ideal for a rapidly expanding business.

What do you dislike most about this product?

While SEMrush provides many advantages, there are a few areas where other tools may be superior, such as: B. The keyword gap analysis tool, which limits the amount of competitors you can look into at any given time. We need to be able to add more competitors for a firm like ours because our variety of services is so broad. Filtering options in the tool might also be improved, allowing for more customisation than is now feasible. When it comes to pricing for small enterprises, there is no space for debate. For agencies with a large number of clients, the price difference is insufficient.

What recommendations would you give to someone considering this product?

Other tools I've tried are AhREFS, moz.com, SpyFu, and others. This platform consistently looks to be superior for my needs. I used to work for an advertising agency and had experience with them. I've used it for both clients and agencies so far. Quick and to-the-point keyword research is essential. The results are beneficial to both Adwords and SEO. It's very simple to build a website because you already have so much knowledge. I'd like to explore the site's social networking features, but I haven't done so yet. You can really streamline. has a small business subscription that covers one user and a certain number of monthly accesses.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Leandro M.

  • Role: Operations
  • Industry: Telecommunications
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2021

"Great product and with a wide range of tools."

Likeliness to Recommend

10 /10

What differentiates Semrush from other similar products?

It is a very powerful and comprehensive tool; the content management system is slick and efficient; it includes a wide range of high-performance and data-rich tools; it has an intuitive user interface; it also provides a free trial period.

What is your favorite aspect of this product?

I like how easy and simple it is to navigate the user interface; furthermore, because Semrush contains everything you need, it eliminates the need to install additional tools to supplement the processes; Semrush is intuitive and efficient for running research and keyword tracking, competitive analysis and content management; and improvements and new features are constantly being added.

What do you dislike most about this product?

What I dislike about Semrush is that the account allows for only one user to log in simultaneously; if you want simultaneous access for numerous users, you must purchase additional seats, which increases the account's worth.

What recommendations would you give to someone considering this product?

SEMrush is an extremely powerful and effective tool for keyword research, competitor analysis, conducting full search engine optimization audits and content research. Semrush will help you increase your company's online visibility and reach; it is an excellent tool that is very easy to use, I highly recommend it.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Davide C.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Oct 2021

The best tool for SEO optimising

Likeliness to Recommend

8 /10

What differentiates Semrush from other similar products?

The variety of features

What is your favorite aspect of this product?

Keyword suggestions and competitor analysis

What do you dislike most about this product?

Its pricey

What recommendations would you give to someone considering this product?

If you are 100% on SEO, buy it

Pros

  • Reliable
  • Unique Features
  • Effective Service
  • Caring

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