What is Semrush?
Semrush is a leading online visibility management software-as-a-service platform. With over 50 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 140 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
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Since last award
95 Plan to Renew
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Since last award
82 Satisfaction of Cost Relative to Value
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Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+86 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Semrush?
Pros
- Performance Enhancing
- Trustworthy
- Reliable
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Keyword Research
Competition Analysis
Rank Tracking
Content Optimization
Backlink Tools
On-Page Tracker/Optimization
Analytics and Reporting
Auditing
Local SEO
Alerts
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Breadth of Features
Quality of Features
Usability and Intuitiveness
Ease of IT Administration
Product Strategy and Rate of Improvement
Ease of Data Integration
Availability and Quality of Training
Vendor Support
Ease of Customization
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Website Analytics
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Customer Intelligence
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Competitive Intelligence
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Semrush Reviews
Synthia M.
- Role: C-Level
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Nov 2022
With Semrush researching keywords is a success
Likeliness to Recommend
What differentiates Semrush from other similar products?
I got the most out of my time with Semrush, and it was a fantastic time for me. I've used other tools like it in the past, but Semrush's extensive features make it my favorite.
What is your favorite aspect of this product?
SEMRush is an all-inclusive SEO SaaS tool. The software includes a plethora of tools, including the ability to conduct keyword research, perform SERP analysis, locate backlinks, and more.
What do you dislike most about this product?
We are totally satisfied with Semrush and do not see any criticism.
What recommendations would you give to someone considering this product?
An easy-to-navigate, comprehensive search engine that yields useful results for me and every department in my company. I recommend it 100%
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Sherlyn D.
- Role: C-Level
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Oct 2022
Semrush is equal to being a champion in marketing
Likeliness to Recommend
What differentiates Semrush from other similar products?
When it comes to marketing analysis, Semrush provides all the tools you need to get the most out of your website. Understanding the state of your social media channels might inform your marketing approach.
What is your favorite aspect of this product?
Semrush provides the resources necessary for effective work in the digital sphere. We've been using their keyword tracking tool, and it's helped us beat out a lot of our rivals and expand our business.
What do you dislike most about this product?
Analytics for social media platforms need to be refined, and the performance metrics dashboard is not the easiest to use. Increasing the effectiveness of the technology will necessitate stronger third-party integrations.
What recommendations would you give to someone considering this product?
Using Semrush, the lives of all marketers will become simpler. In addition to helping with search engine optimization, it also aids with paid marketing by providing competition knowledge and recommending keyword gaps.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Angelica B.
- Role: Sales Marketing
- Industry: Other
- Involvement: IT Leader or Manager
Submitted Oct 2022
Semrush helps us with our content marketing
Likeliness to Recommend
What differentiates Semrush from other similar products?
We use this program to correct and perfect all the SEO of our content marketing. It is quite a useful tool, which has helped us to have better positioning in our web pages, our blog and advertising campaigns, as it provides us with real time data of web pages, organic positions, keywords and much more.
What is your favorite aspect of this product?
It has a complete mapping of the entire customer journey through our web pages, so we can know which sections attract the most traffic. Its SEO management is great, as it allows us to make all the corrections to our articles for the blog and have the keywords, which position our website and all our services.
What do you dislike most about this product?
It takes time to get to know the program, since its learning curve is a little high, but certainly all the effort and time invested is worth it, as it is a very complete program. It may also seem a little expensive for some companies, especially if they are starting, but it is worth the cost, because it has very useful tools that will boost your web pages.
What recommendations would you give to someone considering this product?
SEOs and marketers can use Semrush to analyze their marketing funnels and understand how a website performs in the current situation. You can learn everything about your website to approach and develop your marketing strategy on different levels. Easy to use dashboard and understand every part of the website.
Pros
- Continually Improving Product
- Trustworthy
- Unique Features
- Inspires Innovation