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SAP

SAP CRM

Composite Score
8.4 /10
CX Score
8.6 /10
Category
SAP CRM
8.4 /10

What is SAP CRM?

Provide marketing, sales, and service professionals with complete customer intelligence to manage relationships and customer-related processes. Our customer relationship management products enable you to define customers based on their industry and personalize the customer experience.

Company Details


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Awards & Recognition

SAP CRM won the following awards in the Customer Relationship Management - Enterprise category

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SAP CRM Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on SAP CRM.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

83 Likeliness to Recommend

95 Plan to Renew

80 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+83 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love SAP CRM?

3% Negative
9% Neutral
88% Positive

Pros

  • Fair
  • Trustworthy
  • Respectful
  • Acts with Integrity

Feature Ratings

Average 79

Sales Management

83

Lead Management

82

Activity and Workflow Management

82

Account and Contact Management

81

Marketing Management

81

Collaboration

81

Customer Service Management

80

Analytics and Reporting

79

Quote Contract and Proposal

79

Telephony and Call Center Management

76

Mobile

65

Vendor Capability Ratings

Average 79

Vendor Support

82

Quality of Features

82

Business Value Created

81

Ease of Data Integration

80

Ease of Customization

80

Breadth of Features

80

Ease of IT Administration

79

Ease of Implementation

79

Product Strategy and Rate of Improvement

79

Usability and Intuitiveness

78

Availability and Quality of Training

77

SAP CRM Reviews

Faseel K.

  • Role: Industry Specific Role
  • Industry: Engineering
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2023

Packs a whole bunch of user-interaction features

Likeliness to Recommend

8 /10

What differentiates SAP CRM from other similar products?

Big database of stored information that can easily be retrieved whenever you want

What is your favorite aspect of this product?

Big database of stored data

What do you dislike most about this product?

Slow sometimes because of its only compatibility with internet explorer

What recommendations would you give to someone considering this product?

Try to avoid all employees being online in CRM at the same time. May reduce speed.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Trustworthy
  • Unique Features

Cons

  • Wastes Time

Sourav H.

  • Role: Consultant
  • Industry: Education
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Jan 2023

Reliable legacy data management

Likeliness to Recommend

8 /10

What differentiates SAP CRM from other similar products?

SAP as an entity has been in this space for quite a long time, which means the solution has undergone a lot of refinements

What is your favorite aspect of this product?

The flexibility it offers when manipulating relational database

What do you dislike most about this product?

The user interface was a bit outdated

What recommendations would you give to someone considering this product?

SAP can be considered if the data generated by an organization/company is on the higher side with a complex data architecture and has to be stored securely for reference later

Pros

  • Helps Innovate
  • Reliable
  • Enables Productivity
  • Includes Product Enhancements

Yogesh J.

  • Role: Industry Specific Role
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2023

For us SAP CRM is indispensable for our operations

Likeliness to Recommend

9 /10

What differentiates SAP CRM from other similar products?

It's like what differentiates a Leader from a follower. SAP CRM is the best when it comes to CRM based applications

What is your favorite aspect of this product?

Continual enhancements and innovation including ease of operation

What do you dislike most about this product?

Cost...need to make the upfront costs and AMC manageable and more attractive

What recommendations would you give to someone considering this product?

You can evaluate/benchmark other products, but SAP CRM would be your optimal choice.

Pros

  • Continually Improving Product
  • Reliable
  • Performance Enhancing
  • Enables Productivity

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